Summary
Overview
Work History
Education
Skills
Timeline
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Alberto Ballestero

Alajuela

Summary

ALBERTO BALLESTERO CRUZ

Polished sales management executive with over 17 years of experience exceeding quota, building teams, and curating a winning culture. Adept of creating go to market strategies, building pipelines and establishing sales infrastructures, needed for continued success. Collaborative manager who executes budgets, builds talent pipeline and fosters client relationships. Life long learner dedicated to mastering the craft of making an impact on people and organizations Skilled in Management, Data Analysis, Business Process Improvement, People Management, and Team Leadership. Experience goes from managing and leading ops teams of 100 + employees. Currently working for Amazon Business, responsible for the public sector with an annual goal of $100M dollars for FY21 and $203M for FY22, actively working on developing strategies to grow OPS with existing book of business while helping customers improve efficiencies in P&L optimization through customer business reviews Competencies: Ethics, Team work, Collaboration, Motivation, Consistency, Coaching, Self Development Qualifications Experience in leading organizations, developing strategies and Strong communication skills Sales Force Pipeline Management,Flexibility Driving improvements Leadership skills Team oriented leader who motivates members to exceed expectations Highly organized, with an ability to prioritize and effective time management Decision making/problem solving skills

Overview

21
21
years of professional experience

Work History

Sr Regional Director Commercial Sales

Smartsheet
02.2023 - Current
  • Responsible for hiring the management team for the Costa Rica office.
  • Recruited, interviewed and hired sales rep employees and implemented mentoring program to promote positive feedback and engagement.
  • Established performance goals for employees and provided feedback on methods for reaching those milestones.
  • Reviewed financial reports to identify potential issues, cost saving opportunities.
  • Monitored staff performance (Salesforce) by actively engaging in and observing day-to-day activities.
  • Established team priorities, to focus on bigger sales impacting our annual recurrent revenue.
  • Used industry expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
  • Managed senior-level personnel working in sales capacities.

Amazon Business Sales Manager

Amazon
01.2021 - 02.2023
  • Successfully lead and hired 50 Customer Advisors supporting US market. Startup of Amazon Business in Costar Rica.
  • Responsible for government, nonprofit and education vertical teams with OPS goals of $100M for 2021, $203M for 2022, $143M for 2023
  • Worked in conjunction with US team to improve OPS growth, increase spending users and customer attainment
  • Lead&managed this team to deliver results by executing daily, weekly and monthly strategies to support operating objectives
  • Engagement of customer stakeholders, including CP’s VP’s, CIO, etc
  • Handled customer relations issues, enabling quick resolution and client satisfaction.
  • Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
  • Sales Force pipeline analysis
  • Identify and eliminate barriers for productivity and quality.

Achievements

  • Successfully completed startup of Amazon Business in Costa Rica
  • Identified and hired highly-qualified staff by teaching best practices, procedures and sales strategies.
  • Created effective strategies to target new and existing customers.
  • Monitored customer buying trends and market conditions adjust strategies and achieve sales goals.
  • Hired 90% of customer sales advisors team including 3 managers to support east, central and west coast.
  • 105% attainment of OPS quota in 2022.
  • 110% attainment of OPS quota in 2021.

Sales Manager

Hewlett Packard, HP
01.2011 - 01.2021
  • Managed team of accounts sales managers supporting different US. Canada and Latam
  • Increased monthly gross sales from $250K to $5K and exceeded goals for sales, revenue and profit margins.
  • Responsible of achieving revenue and gross margin goals, provide service and support for our US based customers.
  • Portfolio of 150 US customers with revenue and gross margin goals for both new and existing customers.
  • Provide advice on how to handle/address escalations with our customers
  • Worked with both country and portfolio managers to` improve sales strategies provided out of our Remote management center in Costa Rica

Achievements

  • Consistently met sales quota year over year above 95% revenue and gross margin targets
  • Achieved 90% target sales renewals.
  • Successfully hired and trained new sales managers for US, LAC and Canada regions.
  • Successfully transitioned over 250 US accounts during fiscal year 2012.

HP GSD Manager

Hewlett Packard, HP
01.2003 - 12.2010
  • Supported accounts such as P&G, Rockwell Collins, Credit Suisse,, Hawaiian Tel Com.
  • Oversee call center daily performance.
  • Managed and lead groups who engaged in user support interactions telephone, chat and email platforms.
  • Addressed user customer service concerns and decided when to escalate problems to specialist team members.
  • Resolved complex user escalations.
  • Engagement in customer renewal
  • Customer Business Reviews

Achievements

  • Managed and transitioned accounts from US, Canada and LAC regions.
  • Lead Manager of two startups. (Gillette, Hawaiian Telcom)
  • Hired 90% of L1 agents for two start ups.
  • Consistently met 95% SLA & KPI attainment.
  • Consistently met 95% customer satisfaction.

Education

Administracion De Empresas

Universidad Internacional De Las Americas
San Jose

Skills

  • Goal Driven
  • Written and verbal communication
  • Negotiation
  • Product Knowledge
  • Employee Coaching and Motivation
  • Performance Tracking and Evaluations
  • Performance Motivation
  • Continuous Improvement Projects
  • Problem Solving and Critical thinking
  • Prospecting
  • Closing

Timeline

Sr Regional Director Commercial Sales

Smartsheet
02.2023 - Current

Amazon Business Sales Manager

Amazon
01.2021 - 02.2023

Sales Manager

Hewlett Packard, HP
01.2011 - 01.2021

HP GSD Manager

Hewlett Packard, HP
01.2003 - 12.2010

Administracion De Empresas

Universidad Internacional De Las Americas
Alberto Ballestero