Ana Luisa Jasso Sanchez
Zapopan
Summary
Account Manager with a proven track record of working in the food industry. Expert in negotiation, sales and technical support for food and beverages. Main experience in lactic cultures, probiotics, natural and synthetic colorants, flavors,enzymes, hydrocolloids, emulsifiers, fibers and other ingredients for foods, supplements and plant based products.
Overview
27
27
years of professional experience
Work History
Commercial Manager
Lacta Ingredients
02.2022 - Current
- Responsible for New Business development with current products portfolio
- Responsible for New Business platforms with new products for the dairy market as Cultures, Probiotics, Enzymes, Fibers, Natural preservatives, etc.
- Conducted market research and analysis to create detailed business plans on commercial opportunities, business development and expansion.
- Implement sales and marketing strategies such as innovation days and workshops. Additionally, develop new collaborative relationships with various companies in the raw materials segment,
- Lacta Ingredients representative in Canilec
Account Manager
Palsgaard Manufacturing
10.2018 - 10.2021
- Responsible for sales, negotiations, strategic plans, forecast, technical and commercial support, new business development
- Mainly in dairy and ice cream industry handling customers as: Helados Nestlé, Nutrisa, Sello Rojo, Pasteurizadora León, 19 Hermanos, also the regional distributor: Empresas Vilher
- With growing objectives in the pacific and occident area
- Palsgaard representative in Canilec
Key Account Manager
FMC Health and Nutrition
10.2014 - 01.2017
- Responsible for sales, negotiations, strategic plans for Key accounts, forecast, technical and commercial customer visits, technical presentations
- Handling Key Accounts as: Nestle, Coke, Unilever, Mondelez, Bimbo, Hershey´s, and also the Regional distributor in Guadalajara
- Annual budget: 7.5 Million USD
- Main Accomplishments: Successfully improving networking internally with key account managers worldwide, this have been improving the customer´s intimacy
- Growing territory 10% in 2015 vs previous year
Account Manager Dairy, Fruit Preps and Multifoods Division
DuPont Nutrition & Health (Danisco)
01.2011 - 01.2013
- Responsible for sales, negotiations and strategic planning for Key accounts, forecast, technical and commercial visits to customers, technical presentations
- Responsible for the commercialization and promotion of all the DuPont Nutrition and Health portfolio and to establish networking between customers and the different DuPont Industries
- Responsible of Key Accounts like Sigma Alimentos in Mexico, Central America and the Caribbean, Hershey`s, Wrigley`s, Mars (Pet Food), Agrana
Senior Group Leader Cultures, Coagulants & FP
Danisco México
01.2005 - 01.2011
- In charge of implementing the dairy cultures and probiotics sales for the Mexican market, handling shipments, logistics, staff training on the handling of materials, forecast, sales plans, and technical and commercial visits to customers, management and transfer of accounts to distributors
- Responsible of the cultures, probiotics and antimicrobials commercialization and promotion for Key accounts like Lala, Nestlé, Alpura, Sigma Lacteos, Unifoods, Kellog´s, Pepsico, Bimbo, Unilever, and Danone
- Coordinated the technical visits to Mexico and Central America with our culture´s specialist from Danisco subsidiaries
- Achieved annual sales for Cultures division for 12 KUSD per year
- Driving annual sales budgets, forecast, strategic planning for the growth and development of the business
- Fix selling prices for our markets
- Conduct market research
- Training and communication within internal personnel
- I handled directly this accounts: Lala Irapuato and Durango cheese Factory, and all the R&D department for fresh fermented and cheeses, Sigma Alimentos Lacteos (México and Centro America), Quesería Dos Lagunas, Derivados de Leche La Esmeralda, Bristol Myers, Laboratorios Best, Omnilife, Famesa, Distribuidora Alcatraz, and some others, promoting actively all the products as: hydrocolloids, cultures, antimicrobials, probiotics, fibers among other health and nutritional products
Account Executive
CHR Hansen de México
01.2000 - 01.2005
- I increase my personal accounts from $300 KUSD to $1,500 KUSD per year handling customers as: Unilever, Omnilife, Barcel, Chupa Chups, NZMP, Maizoro, Campbell´s, etc
- In the meat division and processed meals I had great achievements opening the market to the flavoring units and meat cultures with customers like: La Española, Donfer, and RyC Alimentos
- Leading the dairy division with key accounts as: Danone, Lala, Alpura, Nestlé, Chilchota, focusing on cultures, probiotics and coagulants promotion
- Responsibilities: Annual sales Budget achievement, forecast and planning, business growing and new business development
- Handling company distributors, technical presentations
Self service Manager Case Ready
RYC Alimentos
01.1999 - 01.2000
- We introduce for the first time to the supermarkets the new modify atmosphere packaging for meat products
- Had two people under my supervision
- Provide training courses to customers about GMP and modify atmosphere packaging
Quality Supervisor
RYC Alimentos
01.1998 - 01.1999
- Handling purchase orders from our customers
- Provide training courses to customers about Safety in foods, GMP and Food preservation
Education
Diploma in Packaging -
Facultad De Química UNAM
01.1996
Food Engineer Degree -
FES-Cuautitlán UNAM
01.1994
Skills
- Customer relationship management
- Strategic planning
- Key account management
- New business opportunities
- Business administration
- Pipeline management
- Sales presentations
Languages
English
Hobbies and Interests
- Movies
- Swimming
- Languages
- Reading
Timeline
Commercial Manager
Lacta Ingredients
02.2022 - Current
Account Manager
Palsgaard Manufacturing
10.2018 - 10.2021
Key Account Manager
FMC Health and Nutrition
10.2014 - 01.2017
Account Manager Dairy, Fruit Preps and Multifoods Division
DuPont Nutrition & Health (Danisco)
01.2011 - 01.2013
Senior Group Leader Cultures, Coagulants & FP
Danisco México
01.2005 - 01.2011
Account Executive
CHR Hansen de México
01.2000 - 01.2005
Self service Manager Case Ready
RYC Alimentos
01.1999 - 01.2000
Quality Supervisor
RYC Alimentos
01.1998 - 01.1999
Food Engineer Degree -
FES-Cuautitlán UNAM
Diploma in Packaging -
Facultad De Química UNAM
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