Summary
Work History
Education
Skills
Websites
Languages
Timeline
Generic

Ariana Gonzalez Berrocal

CDMX

Summary

Dynamic Sales & Operations Manager with extensive experience in the tech industry. Specializes in driving sales, enhancing operational efficiency, and improving customer retention. Demonstrated track record in developing commercial strategies, building high-performing teams, and utilizing CRM and digital tools to optimize business processes. Committed to delivering exceptional service and fostering strong relationships with clients and stakeholders.

Work History

Sales & Operations Manager

LegalBrave
  • Company Overview: Tech Startup providing legal subscriptions to SMEs and individuals
  • I have been integral to the company's inception, leading to the successful acquisition of over 3,000 clients and achieving an impressive c.$500k USD in Annual Recurring Revenue
  • Enhanced my commercial and leadership skills by reporting directly to the CEO and the Board of Directors on a weekly basis
  • I was responsible for overseeing all sales activities and emerged as a key figure in customer retention and service
  • Led the creation of the sales team from the ground up, managing 10+ sales agents (talent acquisition and retention, management of goals and incentives, training, and monitoring of all sales activities)
  • Key contributor to the development and adoption of Salesforce CRM from scratch as the main tool for business operations (sales and service), as well as Amazon Voice Call and other satellite applications, gaining a deep understanding of the value digital tools bring to businesses
  • Demonstrated expertise in sales with a strong commercial capacity proven in both customer acquisition and retention in the sale of subscription and technological services
  • Under my leadership, my team consistently met and exceeded monthly objectives, encompassing sales targets, customer retention, and recovery initiatives, demonstrating effective team management and strategic execution
  • Essential support in the creation and management of the US lawyer network, quality controls, and ensuring the success of the relationship
  • Tech Startup providing legal subscriptions to SMEs and individuals

CEO Assistant

JPDA
  • Company Overview: SEO Agency
  • Managed the CEO’s inbox, calendar, and high-level meetings, ensuring efficient operations and seamless scheduling
  • Onboarded new clients and facilitated strategic engagements, fostering strong partnerships
  • Led and supervised team activities, optimizing performance and ensuring alignment with organizational goals
  • Streamlined communication and provided data-driven reports to support executive decision-making
  • Represented the CEO’s priorities with professionalism, enhancing stakeholder relationships
  • SEO Agency

Business Development Specialist

Welcome Wagon
  • Proactively engaged with prospective clients, presenting tailored advertising and marketing solutions to support local business growth
  • Delivered compelling presentations, highlighting Welcome Wagon’s value proposition to secure new partnerships
  • Cultivated strong client relationships, ensuring satisfaction and long-term collaboration
  • Consistently surpassed sales targets, showcasing exceptional closing skills and strategic business acumen
  • Streamlined client onboarding and maintained accurate records to optimize the sales process and pipeline management

Sales Representative – Outbound Closer

Native Path
  • Conducted high-volume outbound calls to potential clients, effectively presenting tailored solutions to meet their needs
  • Built strong rapport with prospects, addressing objections and negotiating agreements to close sales successfully
  • Consistently exceeded sales targets, demonstrating high performance and commitment to achieving company goals
  • Maintained detailed records of client interactions and follow-ups, ensuring seamless communication and customer satisfaction
  • Collaborated with team members and leadership to refine sales strategies, driving increased revenue across multiple brands

Business Development

Plantify
  • Company Overview: Digital-native platform for B2B and B2C plant E-commerce
  • Successfully acquired 35+ B2B Customers (Pepsi, Nu Bank, Femsa, among others) and 20,000+ orders
  • Cultivated strong business relationships, driving successful B2B sales and expanding the corporate client portfolio
  • Managed key supplier relationships to ensure an efficient flow of essential products and services
  • Led city-wide order delivery logistics, optimizing routes to meet customer deadlines and reduce operational costs
  • Digital-native platform for B2B and B2C plant E-commerce

Sales Team Lead & Supervisor - Analyst / Associate / Senior Associate

ZGallerie
  • Drove sales through customer interactions, effectively communicating product quality, value, and style
  • Motivated and guided the sales team to exceed individual targets, elevating their overall performance
  • Compiled and presented sales reports for management, enabling data-driven decision-making
  • Led a team to recover declined orders, significantly boosting company revenue through innovative strategies

Education

Bachelors degree - Psychology

Universidad Iberoamericana

Skills

  • Pipeline management
  • Sales Leadership
  • CRM Expertise
  • Customer Acquisition and Retention
  • Project and Process Management
  • Strategic Decision-Making

Languages

Spanish
English

Timeline

Sales & Operations Manager

LegalBrave

CEO Assistant

JPDA

Business Development Specialist

Welcome Wagon

Sales Representative – Outbound Closer

Native Path

Business Development

Plantify

Sales Team Lead & Supervisor - Analyst / Associate / Senior Associate

ZGallerie

Bachelors degree - Psychology

Universidad Iberoamericana
Ariana Gonzalez Berrocal