Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
Brenda Mesta Martínez

Brenda Mesta Martínez

Master In Strategic Management
Gomez Palacio

Summary

Highly experienced and results-oriented planning expert with 9 years of experience in agrochemical industry. Proven ability to develop and implement strategic plans, optimize resource allocation, and drive efficiency gains. Expertise in demand planning, production planning, S&OP, Pricing, Costing, strategic planning and leading the implementation of softwares and planning projects. Adept at utilizing planning tools and systems like SAP, Power Bi and Salesforce. Seeking a challenging role where I can leverage my planning expertise to contribute to organizational success.

Overview

9
9
years of professional experience
2
2
Languages

Work History

Supply and Demand Planning Manager

Grupo Versa
12.2021 - Current

- Develop and implement strategies to ensure the right products are
available at the right time, at the right place.
- Develop effective forecasting models based on industry trends and
demand patterns.
- Maintain training materials and organizing trainings to team members.
- Assisting in developing annual budgets and streamlining costs.
- Addressing demand-related issues in a timely and effective manner.
- Supervise the master production plan and process orders issued to the
manufacturing area.
- Lead the S&OP process for agribusiness

Head of Business Planning

Grupo Versa
01.2020 - 12.2021

- Led the development and execution of strategic plans that align with the
organization's overall goals and objectives.
- Maintained and updated the Business Plan throughout the year, ensuring
clear communication with key teams.
Report on the progress of the Business Plan through the S&OP process.
- Led the development and reporting of quarterly and rolling financial
forecasts.
- Ensured financial forecasts are complete and accurate and reflect
underlying business activities and objectives.
- Supervised the price analysis area to ensure optimal profitability levels.
- Generated market research on

Demand Planner

Grupo Versa
06.2016 - 01.2020

- predicted and manage customer demand for a company's products or
services.
- Collected data from internal and external sources on factors known to
affect demand.
- Analyzed sales, stock, and other data statistics.
Using and maintaining the demand planning software.
- Provided input to the supply planning organization in developing
inventory strategies on existing items, new products, and product phaseouts.
- Coordinated cross-functional research activities to reconcile significant
variances.
- Modeled the data to forecast future demand.
- Gather sales updates from suppliers, distributors, and other stakeholders who may impact demand.

Education

MBA - Strategic Management

Instituto Internacional De Administración
Torreón, Coahuila, Mexico
05.2001 -

Bachelor of Science - Industrial Engineering

Instituto Tecnológico Superior De Lerdo
Lerdo, Durango, Mexico
05.2001 -

Skills

Supply chain optimization

Sales and operations planning

Production scheduling

Data analytics

Demand forecasting

Budget preparation

Accomplishments

- Develop the reporting system using Power BI dashboards in the company.
- I led the migration from SAP B1 to SAP S4 HANA as a Business Process Expert and Integration Implementation Expert in PP-QM, ensuring the creation of production rates, machine capacities, quality inspection plans, and all existing materials and their planning recipes.
- I have been leading S&OP meetings since 2016
- I developed and implemented the company's strategy to increase profits by product and market channel.

Timeline

Supply and Demand Planning Manager

Grupo Versa
12.2021 - Current

Head of Business Planning

Grupo Versa
01.2020 - 12.2021

Demand Planner

Grupo Versa
06.2016 - 01.2020

MBA - Strategic Management

Instituto Internacional De Administración
05.2001 -

Bachelor of Science - Industrial Engineering

Instituto Tecnológico Superior De Lerdo
05.2001 -
Brenda Mesta MartínezMaster In Strategic Management