Carlos Eugenio López Muñoz

Currently contributing to “Presión Plus”, a specialized digital platform focused on optimizing the customer journey in the selection and purchase of water pumps. Assigned to this initiative for its strategic relevance, I support the development of a seamless, value-driven customer experience.

In addition, I collaborate with the Marketing team across key business lines, particularly in Water Conduction and Storage, assisting in campaign execution, product positioning, and cross-functional coordination.

Intern – Alternative Investments Department

Key Learning Areas:
– Developed market intelligence by analyzing trends across financial markets.
– Gained exposure to infrastructure investments and their role in diversified portfolios.
– Learned the fundamentals of private equity, focusing on strategic equity placements in private companies.
– Explored real estate as a core asset class, including valuation and market behavior.

Primary Responsibilities:
– Conducted in-depth research to identify and evaluate new investment funds for potential inclusion in the Afore’s portfolio, applying critical thinking and financial analysis.

Notable Contribution:
Created an Investment Terms Dictionary
– Objective: Support the onboarding of future interns and team members unfamiliar with the investment field.
– Method: Compiled and structured a clear, comprehensive glossary of key financial and investment terms.
– Impact: Delivered a lasting educational tool that improved learning and accelerated integration for new colleagues.

Key Takeaways:
– Strengthened skills in financial analysis, investment evaluation, and research.
– Contributed an innovative, high-value resource that will benefit the team beyond the internship period.

• Meticulously curate a portfolio of luxury products, carefully handpicking items from prestigious brands and suppliers.
• Maintain strong relationships with suppliers to ensure a consistent supply of high-quality and exclusive offerings.
• Engage with discerning customers, understanding their unique preferences and needs.
• Provide expert advice and guidance through personalized consultations, matching them with the perfect luxury products that meet their desires and exceed their expectations.
• Develop strategic marketing initiatives to promote high-end products, including creating captivating marketing campaigns, collaborating with advertising agencies, and leveraging various platforms to showcase exclusivity and desirability.