CESAR MANUEL MEZA BAUTISTA
SEO / SEM ACCOUNT MANAGER
Zapopan
Summary
Experienced Account Manager adept at cultivating partnerships, maintaining key accounts, and driving revenue growth. Skilled in expanding professional networks, influencing decision-makers, and developing effective strategies. Known for collaborative leadership and expertise in customer relationship management.
Overview
10
10
years of professional experience
2
2
Languages
Work History
SEO/SEM Account Manager
SEO Simple
04.2023 - Current
- Management of SEO/SEM projects as the main point of contact between clients and internal teams.
Coordination and task management.
Results analysis using tools like Google Analytics, website optimization through technical SEO and UX audits, and ongoing client consulting on best practices.
Digital Marketing Strategist
Grupo Play
10.2021 - 08.2022
- Design and optimization of advertising strategies on Meta Ads, Google Ads, and LinkedIn Ads for B2B and B2C clients, maximizing performance and ROAS.
- Budget management and coordination of multidisciplinary marketing teams.
- Presentation of performance reports to clients.
Senior Social Media Manager
WOM
10.2020 - 07.2021
- Development of digital strategies aligned with business objectives and brand identity for various projects, optimizing campaigns on Meta Ads and Google Ads.
Coordination of content development and management of editorial calendars.
Project Manager
Neue Studio
08.2019 - 09.2020
- Management and coordination of projects from planning to final delivery, ensuring deadlines and requirements are met.
- Personalized client support and coordination of internal teams.
- Evaluation of digital strategies through KPIs.
- Establishing partnerships with external vendors for specific projects.
Social Media Manager
Neue Studio
11.2018 - 06.2019
- Development of digital strategies on Facebook and Instagram aligned with business objectives, maximizing ROI through budget optimization and performance analysis.
Coordination of visual and written content creation in collaboration with the Digital Marketing team.
Ongoing training for Community Managers and Graphic Designers.
Community Manager
Neue Studio
11.2017 - 11.2018
- Social media account management, creating relevant content aligned with each client's communication strategy.
- Community engagement management, responding to comments and messages while increasing interactions through platform-specific content.
Editor-in-Chief
Magenta Revista
12.2014 - 09.2017
- Management, review, and editing of articles for the magazine, coordinating the writing team to ensure timely delivery of content.
- Ongoing content writing focused on client advertising, as well as coordination and coverage of monthly university-related events.
Education
Bachelor of Science - Digital Communications And Media
Universidad Del Valle De Mexico
Zapopan, Jalisco, Mexico 05.2001 -
Skills
Account management
Teamwork and collaboration
Account development
Customer service
Data analytics
Project management
Strategic planning
Team Training
Marketing
Client meetings
Timeline
SEO/SEM Account Manager
SEO Simple
04.2023 - Current
Digital Marketing Strategist
Grupo Play
10.2021 - 08.2022
Senior Social Media Manager
WOM
10.2020 - 07.2021
Project Manager
Neue Studio
08.2019 - 09.2020
Social Media Manager
Neue Studio
11.2018 - 06.2019
Community Manager
Neue Studio
11.2017 - 11.2018
Editor-in-Chief
Magenta Revista
12.2014 - 09.2017
Bachelor of Science - Digital Communications And Media
Universidad Del Valle De Mexico
05.2001 -
Similar Profiles
Mohamed KadriMohamed Kadri
Digital Marketing Manager at Seo Mofid - Seo & Digital Marketing AgencyDigital Marketing Manager at Seo Mofid - Seo & Digital Marketing Agency
Alexander RodriguesAlexander Rodrigues
SEO Specialist and International Consultant at SEO Semântico - SEO ConsultancySEO Specialist and International Consultant at SEO Semântico - SEO Consultancy
Davis BerkoldsDavis Berkolds
Freelance B2B Content Writer and Digital Marketer at Saas SEO InitiativeFreelance B2B Content Writer and Digital Marketer at Saas SEO Initiative