Canva
Edgar Rubio
Communications
Zapopan
Summary
Dynamic marketing professional with a proven track record in communications and marketing, excelling in digital marketing and customer service. Successfully enhanced brand visibility through innovative content strategies and optimized advertising campaigns. Recognized for adaptability and collaboration, consistently exceeding performance metrics while fostering strong client relationships.
Results-driven marketing professional with strong focus on team collaboration and achieving impactful outcomes. Experienced in content creation, social media management, and market research. Reliable and adaptable, ensuring seamless alignment with changing needs. Skilled in leveraging data analysis, creative problem-solving, and effective communication to drive brand growth and engagement.
Overview
4
4
years of professional experience
2
2
Languages
Work History
Marketing Assistant
Ipse Communications & Marketing
01.2025 - 08.2025
- Develop content for blogs, social media, podcast scripts, ebooks, guides, and other content marketing pieces.
- Plan and execute content marketing campaigns that improve brand visibility and engagement. Also, in the areas of SEO, SEM, and digital advertising.
- Assist in coordinating digital and in-person seminars.
- Optimize and automate websites in the Wix Studio Ecosystem.
- Monitor the performance of advertising campaigns using analytic tools such as Google Analytics and Google Ads.
- Optimize digital content to improve SEO and generate business opportunities.
- Process documents and generate audio and video transcripts, as well as assist general management in daily activities.
- Collaborate with the design team to develop visual content and proposals for digital media.
Commercial Assistant
Riu Hotels & Resorts
05.2021 - 10.2024
- Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
- Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
- Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.
- Responded to customer requests for products, services, and company information.
- Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
- Maintained detailed records of customer interactions, ensuring proper follow-up and resolution of issues.
- Assisted customers in navigating company website and placing online orders, improving overall user experience.
- Exceeded performance metrics consistently, earning recognition as a top performer within the team.
Education
Bachelor of Science - Communications
Universidad Enrique Díaz De León
Guadalajara, Jalisco, Mexico 05.2001 -
Skills
Customer service
Digital marketing
Social media marketing
Flexible and adaptable
Data entry
Advertising design
Business communications
Team collaboration
Marketing
Software
Adobe Photoshop
AI Tools
Meta Business Suite
Google Ads
Google Analytics
Microsoft Office 365
Adobe Audition
Adobe Premiere
Timeline
Marketing Assistant
Ipse Communications & Marketing
01.2025 - 08.2025
Commercial Assistant
Riu Hotels & Resorts
05.2021 - 10.2024
Bachelor of Science - Communications
Universidad Enrique Díaz De León
05.2001 -
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