Fabiola Ayala Cortés
DIRECTORA ADMINISTRATIVA
Monterrey
Summary
Developed leadership and strategic planning skills within corporate environment, looking to transition into new field. Excel in managing diverse teams and driving project success, with focus on innovation and efficiency. Seeking opportunities to apply these transferable skills in dynamic and challenging new role.
Overview
15
15
years of professional experience
7
7
years of post-secondary education
4
4
Languages
Work History
Directora Administrativa
Atentos Salud Ocupacional
10.2020 - Current
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Responsible for all IMSS processes with employees.
- Tracking of accounts receivable, and clients needs.
- Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
- Improved project efficiency with strategic planning, resource allocation, and time management practices.
- Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
Co- Founder
Don Cortés
07.2014 - 09.2020
- Company Overview: Don Cortés is an online shop dedicated to men's fashion and accessories.
- Instagram: doncortesmx
- Social media management / Customer Service.
- Product: imports, selection and categorization / Inventory Control.
- Digital Marketing: planning and execution of campaigns.
- Market and customer analytics.
- Finance and Accounting.
- Strategic Planning for next steps.
Talent Growth Program
Proeza
07.2013 - 07.2015
- Company Overview: This program involves candidates in demanding assignments in all of Proeza's Business Units (Metalsa, Citrofrut and Zánitas) in five different areas: Commercial, Operations, Human Development - Training, Strategic Planning and Finance.
- Developed an accelerated experience of knowledge and abilities, by being exposed to different leadership styles and business managements, while being exposed to a multicultural ambiance.
- Adaptable and proficient in learning new concepts quickly and efficiently.
Marketing Assistant
PepsiCo México
01.2012 - 02.2013
- Creating the weekly sales and status report for the Brand.
- Executing a monthly report and analysis of the brand's SOM and social media.
- Carried out the showcase project for the brand Q1 campaign.
- Support in other marketing activities.
Marketing Coordinator
Mexico's Chamber of Commerce in China
01.2010 - 12.2010
- Organizing networking events for the Chamber's members and for Ibero-American connection events, achieving 25% more attendance.
- Development of an industrial catalog.
- Localizing suppliers in 75% faster.
- Developed and updated e-media that lead to the enrollment of 5 new sponsors
Education
BIB - International Business
ITESM
Monterrey 08.2007 - 06.2012
Stanford University
USA 01.2011 - 12.2011
University of British Columbia
Canada 08.2011 - 12.2011
Fudan University
China 01.2010 - 12.2010
Skills
- Quick learner
- Problem-solving
- Project management
- Team management
- People management
- Project coordination
- Budget control
- Decision-making
Training
- Finance Seminar (CELEMI)
- Human Development Seminar (IDESAA)
- Strategic Planning Seminar (UDEM)
- Operations Seminar (ITESM)
- Commercial Seminar (ITESM)
- MEP workshops (ITESM)
Timeline
Directora Administrativa
Atentos Salud Ocupacional
10.2020 - Current
Co- Founder
Don Cortés
07.2014 - 09.2020
Talent Growth Program
Proeza
07.2013 - 07.2015
Marketing Assistant
PepsiCo México
01.2012 - 02.2013
University of British Columbia
08.2011 - 12.2011
Stanford University
01.2011 - 12.2011
Marketing Coordinator
Mexico's Chamber of Commerce in China
01.2010 - 12.2010
Fudan University
01.2010 - 12.2010
BIB - International Business
ITESM
08.2007 - 06.2012
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