Federico Romero Ramírez

• Responsible for the Enterprise Architecture, Infrastructure standardization, the journey to the cloud, Applications, Telecommunications, cyber security and the ecommerce for the company with more than 150 stores.
• Vendor Management was done for companies like Kyndryl, IBM, SAP, NCR, Telmex, Salesforce among others.
• Operational KPIS were improved so critical events were reduced.
• New processes were defined to improve new solutions integrations to our current architecture.
• Ecommerce operational and sales goals were achieved ($4,000 MDP).
• $3.9 Million UDS were saved by negotiations with the main vendors.
• Proactively identified potential risks and implemented mitigation strategies to minimize negative impacts on projects or business operations.

• Leverage solutions across the group like Backoffice standardization to SAP, Improve the OOH screens so we can have redundancy using SD WAN connections to more than 145 locations and a state of the art software to manage all the advertisement across the country, Implemented process to track and provide support to all the campaigns.

• Leverage solutions across the regions to improve speed to market according with business strategy and shares best practices to improve digital journeys for the business by implementing several Digital tools to improve communications using Social networks, Virtual demonstrations, Self-recruitment, Digital training, among others
• One of the brains behind the results of 5 consecutive years of double-digit growth that Tupperware Mexico Team achieved by introducing Digital Tools to improve the Digital Journey for consumers & Sales Force (B2C, B2B, B2B2C) reducing the friction points (UX & CX) increasing engagement, productivity, sales increase in 22% & retention KPI´s were achieved (From a digital brochure to delivering products to the final customer and the post purchase communications)
• Sales force digitalizing was done by adding digital tools; like Tuppercity for training the sales force (20K users), Soy Tupperware to place orders and last-minute MKT offers resulting in sales of $37M UDS (App with 97K users) using AWS, Call center to support the consumers, Chatbot to improve the instant communication with the Sales Force and Consumers (62K users) all of this helped us to be prepared for covid-19 restrictions with low impact to the Business KPI’s that are presented to the business using Qlik, BI product to improve decisions based on data
• Implemented a new channel to reach new consumers with an E-commerce (shopify) using Email Marketing, SEO, Tuppereware.com, Facebook and Amazon, to bring the products closer to the consumer and reaching new consumers segment that Tupperware was not able to reach before with the traditional channels, achieving $500K USD in the first months for TW Mexico and use the Mx Template for Other TW companies located in Australia, USA and Fuller
• Move from having 83 SOX audit points to 2 in the first 12 months by implementing ITIL and good practices.
• Implemented a security set of products to reduce the security vulnerabilities, Security awareness training was done using Proofpoint software, This help us to improve users sensibility.
• Successfully did the $3.5M USD Manufacturing Plant and Business process migration for Finance, Logistics, Production including MRP, Purchasing, Maintenance & Order to Cash from MFG to Oracle ERP in the Cloud, using a PMO structure to obtain process standardization and efficiencies among the entire operations group and set the base for future growth and integrations.
• Infrastructure consolidation using VMware and Vxrail equipment’s achieving redundancy and a good base to run the yearly DRP (Disaster Recovery).

• Responsible for helping the company to migrate from the Status Quo to a more proactive company using IT Strategy, Process and people.
• Enhanced IT infrastructure by implementing strategic technology upgrades and streamlining system processes.
• Implemented a process to manages the relationship with our customers in 30 stores and a way to do the follow up on issues in the stores using Microsoft CRM and the e-commerce
• Define the Technology strategy for the coming years with a complete solution to meet business needs using Microsoft ERP AX, CRM, QlikView (BI) and Sales Forecast solution to move the company from old practices to best in class.

• Implemented infrastructure and applications, to support airline operations in 6 airports and the main offices, with SAP ERP (Financial system) and Reservation’s system
• Move from 5 revenue systems to one, achieving savings in maintenance and efficiencies among the company
• Responsible of the IT group that implemented the e-ticketing reservation system, flight control system, airport telecommunications connectivity, ERP process improvements, call center operations and WEB reservations and payments system.

• Balance scorecard implementation to improve on time decision and customer relationships
• Developed and implemented the Technology refresh program for the firm (applications, Infrastructure and business process improvements).

• Responsible for the Business Process improvement’s, Strategic planning, IT operations and Quality
• Implemented a inventory management system to track the medical equipment in 80 hospitals
• Implemented JDE (MRP, Finance, Logistics, Manufacturing and the Payroll) obtaining process standardization and efficiencies among the entire operations group
• Implemented hemodialysis system to track patients’ information
• Implemented Peoplesoft Human Resources modules (Self services, vacations, salary and contracts administration, selection & interview process, etc.) so HR works more efficiently with less people
• Implemented a Consignment process for main warehouses, improving inventory accuracy In 35%
• Reduce month end close cycle times from 15 days to 5 days.

• Responsible for the IT operations in Mexico and Brazil
• Negotiated with HP modifications to the global outsourcing contract (IT Service Management model) in order to reduce the ITS cost in 2 millions.
• Led evaluation to replace Mexico & Brazil ERP’s system with global SAP and BW systems
• Developed a Global IT Organization across the region, so best practices and processes were shared among the region reducing the time to solve problems and training
• AS400 migration without impact to the business
• Planned and executed the Brazil integration to our corporate Network, so we were able to standardize to one global IT Infrastructure team providing global services to the company, like network security.

Account Manager for BBVA Bancomer (Insurance Sector)

• Negotiated contract terms with clients, securing favorable agreements for both parties.
• Monitored industry trends to provide informed recommendations on new products or services that could benefit clients'' businesses.
• Increased client satisfaction by building strong relationships and addressing their needs promptly.
• Achieved the sales and contribution margin as defined in the objectives for the account
• Used analytical skills to track and report on account performance metrics, providing insights for future growth opportunities.

Client Server Technology Manager for Aeromexico & Mexicana

• Responsible for all the Client Server Technology services delivered to Aeromexico and Mexicana.
• 35% reduction in operating costs through the implementation of a network and systems monitoring center for Aeromexico & Mexicana.
• 72 ticket offices and airports were automated.
• 40% reduction in help desk service times.

Data Center Manager for Seguros Monterrey Aetna

• Responsible for the 3 Data Centers in Monterrey, Guadalajara and CDMX.
• Servers consolidation and data center administration achieving $200,000 USD in savings by implementing ITIL methodology.
• Established processes to stabilize the operations (Digital Workflow) improving service levels to the customer from 65% to 98 % systems availability.