Fernanda Martinez
Student
Guadalajara,Jalisco
Summary
Creative Social Media Manager experienced in managing social media programs across several social platforms. Proactive and hardworking individual talented in program integration, strategic planning and social marketing evaluation. Computer proficient with superb skills in Canva and Illustrator.
Overview
4
4
years of professional experience
6
6
years of post-secondary education
Work History
Social Media Manager
DreamHaus
Guadalajara, Jalisco
08.2024 - 11.2024
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Implemented content calendar to ensure timely and organized posting across all channels.
- Curated diverse content, from informative blog posts to engaging videos, to cater to different audience preferences.
Social Media Marketer
Marialuna MX
Guadalajara, Jalisco
10.2021 - 12.2021
- Crafted compelling content that highlights the latest trends and timeless styles
- Through vibrant visuals and captivating captions, I invited our audience to step into a world of fashion-forward footwear, empowering women to stride confidently in every pair
- Increased brand visibility by creating and implementing targeted social media campaigns.
- Managed paid advertising campaigns, ensuring optimal return on investment through continuous monitoring and adjustment of ad spend.
Administrative Assistant
WUPI
Guadalajara, Jalisco
05.2021 - 09.2021
- Company Overview: an innovative event bathroom company
- As an administrative associate and publicity specialist for an innovative event bathroom company, I seamlessly managed operations and elevated the brand's presence
- From coordinating logistics to crafting engaging content, I ensure our service shines at events
- Demonstrated convenience and cleanliness, leaving a lasting impression at every gathering
- An innovative event bathroom company
Social Media Marketing
POSH Piercing Bar
Guadalajara, Jalisco
04.2021 - 08.2021
- I curated engaging content that showcases our clean and unique piercing designs
- I connected with our audience through captivating visuals and interactive posts, fostering a community that celebrates individuality and self-expression
Education
Bachelor of Arts - Publicity And Communications
ITESO
Guadalajara 08.2024 - Current
Foundation Year - Fashion Business
Marangoni
Milano, MILAN 01.2023 - 06.2024
GED -
Centro Escolar Los Altos
Guadalajara, Jalisco 09.2020 - 06.2024
Middle Shool -
Carmel Valley Middle School
San Diego, California 01.2017 - 01.2018
Skills
Light Photoshop
Attention to Detail
Critical Thinking
Photography and Videography
Campaign Management
Content Scheduling
Social Media (Instagram, Tiktok)
Brand Promotion
Customer Service
Time Management
Illustrator
Photoshop
Leadership
Communication skills
Administrative Experience
Administrative Skills
Social Media Marketing
Sales Management
Social Work
Design Controls
Fashion Retail
Leadership Experience
Canva
Bilingual
Timeline
Social Media Manager
DreamHaus
08.2024 - 11.2024
Bachelor of Arts - Publicity And Communications
ITESO
08.2024 - Current
Foundation Year - Fashion Business
Marangoni
01.2023 - 06.2024
Social Media Marketer
Marialuna MX
10.2021 - 12.2021
Administrative Assistant
WUPI
05.2021 - 09.2021
Social Media Marketing
POSH Piercing Bar
04.2021 - 08.2021
GED -
Centro Escolar Los Altos
09.2020 - 06.2024
Middle Shool -
Carmel Valley Middle School
01.2017 - 01.2018
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