Summary
Overview
Work History
Education
Skills
Timeline
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Fernando Mendivil

Fernando Mendivil

Creative Technologist | Serial Entrepreneur | Business Development & Sales Expert

Summary

Creative technologist and innovative entrepreneur with over 16 years of experience in founding, leading, and growing successful companies. As an engineer, I excel in understanding complex problems and devising tech-based solutions, whether leveraging existing technologies or creating new ones from scratch. A persistent leader and excellent communicator, I thrive in collaborative environments and am passionate about building and scaling businesses.

My relentless drive is evident not only in my professional pursuits but also in my personal life as an ultra marathon trail runner. As a dedicated father of three and a husband, I seek opportunities where I can apply my extensive expertise in a dynamic setting that values creativity, innovation, and teamwork over traditional corporate constraints.

Overview

17
17
years of professional experience
5
5
years of post-secondary education
3
3
Languages

Work History

Co-Founder and CEO

PITZ, Inc
1 2016 - 4 2024
  • PITZ is an AI-powered highlight generator for youth sports, enhancing family engagement with their children's sports
  • Raised over $2M, including investments from 10 professional athletes and the leading sporting goods retailer in Latin America
  • Secured acceptance into Plug&Play Ventures, leAD Sports, and Techstars Los Angeles Accelerators, leading these processes
  • Developed and led the company's strategy with advisor support
  • Inspired and built a talented team alongside my co-founder
  • Designed and led product development, including the latest AI phase
  • Executed a successful go-to-market strategy
  • Secured a deal with the California State Soccer Association
  • Pivoted from team management and league management to a sponsorship marketplace, then to a video content company.

Co-Founder, Board Member, and Advisor

I CAN by Canelo Álvarez
01.2020 - Current
  • Co-founded the company with Saúl "Canelo" Álvarez
  • Led the company's creation from ideation to product-market fit
  • Bootstrapped to 100k users without institutional investment, with $281k invested by founders
  • Raised $250k and reached 160k+ users by November 2021.

Co-Founder and CEO

Amplemind
01.2011 - 6 2022
  • Amplemind was a design-focused technology agency working with agencies, corporates, and startups, specializing in native mobile apps, web apps, and responsive websites
  • Initially handled business development, sales, customer success, and marketing; the company went bankrupt
  • Assumed full responsibility, including technology, and turned the company around, achieving 3x annual revenue growth
  • Designed, developed, and launched numerous solutions, leveraging consulting expertise to address industry-specific problems
  • Led the successful acquisition of the company by a U.S.-based software development firm.

President

Asociación de Emprendedores de Latinoamérica
01.2020 - Current
  • The largest LATAM association with over 120,000 members, promoting and democratizing entrepreneurship across 11 countries.

Co-Founder and President

Asociación de Emprendedores de México (ASEM)
01.2014 - 02.2019
  • Non-profit association dedicated to promoting entrepreneurship in Mexico
  • Led the design and implementation of public policies for online company creation
  • Successfully presented and passed two new laws benefiting entrepreneurs, saving them hundreds of millions of USD
  • Advisory role in public policy design and negotiation.

Founder and CEO

Mastodonte
04.2010 - 09.2014
  • Mastodonte specialized in manufacturing and commercializing safes, security doors, and bulletproof glass for homes and small businesses
  • Directed the project from conception to commercialization, establishing quality standards and optimizing operations
  • Achieved profitability within 18 months and positioned the brand in the security market.

Co-Founder and CEO

KeGanga.com
01.2011 - 12.2011
  • KeGanga was a penny auction platform, one of the first startups in Mexico to secure funding, part of the early startup era in Latin America
  • Co-responsible for customer development, process standardization, and marketing strategy
  • Raised $250k in pre-seed funding and pivoted to a software development shop (Amplemind.com).

Owner of Culiacán Franchise

Box Academy
09.2009 - 06.2012
  • Box Academy was a fitness boxing franchise promoting wellness through boxing combined with HIIT and calisthenics
  • Established the studio from scratch, implementing location and marketing strategies
  • Achieved investment recovery in less than 18 months; the business was successfully acquired.

CEO

La Doña
07.2009 - 12.2010
  • La Doña was a dairy product factory, primarily cheese, established as a non-profit initiative by the Union of Cattle Ranchers in Sinaloa to support local milk producers
  • Designed and executed the business strategy from conception to commercialization
  • Established the factory and implemented quality standards
  • Created and positioned the brand in the market, achieving profitability within 12 months.

Technical Sales Consultant / Manager

Keyence.com.mx
02.2007 - 06.2009
  • Keyence is a global leader in factory automation, providing high-tech products such as code readers, laser markers, machine vision systems, and microscopes
  • Provided technical consultation and solutions to optimize client applications using Keyence products
  • Built and maintained long-term B2B client relationships across various industries
  • Increased sales by 150%, accumulating $1.2 million in 28 months
  • Promoted to Regional Manager within six months.

Education

Bachelor's Degree in Mechatronics Engineering, specializing in Development and Integration of Manufacturing Systems -

Tecnológico de Monterrey
08.2001 - 05.2006

Skills

  • Strategic Business Planning
  • Problem-Solving
  • Solution Innovation & Product Development
  • Business Development
  • Leadership and People Development
  • Effective Communication
  • Timeline

    Co-Founder, Board Member, and Advisor

    I CAN by Canelo Álvarez
    01.2020 - Current

    President

    Asociación de Emprendedores de Latinoamérica
    01.2020 - Current

    Co-Founder and President

    Asociación de Emprendedores de México (ASEM)
    01.2014 - 02.2019

    Co-Founder and CEO

    Amplemind
    01.2011 - 6 2022

    Co-Founder and CEO

    KeGanga.com
    01.2011 - 12.2011

    Founder and CEO

    Mastodonte
    04.2010 - 09.2014

    Owner of Culiacán Franchise

    Box Academy
    09.2009 - 06.2012

    CEO

    La Doña
    07.2009 - 12.2010

    Technical Sales Consultant / Manager

    Keyence.com.mx
    02.2007 - 06.2009

    Bachelor's Degree in Mechatronics Engineering, specializing in Development and Integration of Manufacturing Systems -

    Tecnológico de Monterrey
    08.2001 - 05.2006

    Co-Founder and CEO

    PITZ, Inc
    1 2016 - 4 2024
    Fernando MendivilCreative Technologist | Serial Entrepreneur | Business Development & Sales Expert