As a seasoned IT Director with over 22 years of experience in information technology and digital transformation, I bring a wealth of expertise across diverse markets and industries. My extensive international experience, which includes significant roles in Latin America and Europe, has equipped me with a global perspective that I now apply from my base in Mexico. I’m dedicated to leveraging IT & Digital as a pivotal force for enhancing business performance.
My commitment lies in acting as a trusted business partner, adeptly utilizing technology, data insights, and the talents of a skilled and passionate team to foster innovation and transformation within organizations. With a strategic vision and an unwavering commitment to excellence, I empower businesses to surpass their competition in an ever-evolving digital landscape.
- Enabled a report footprint, consolidating different sources of information in one single data lake: 20 dashboards consolidated/deactivated. Dashboard visualization grew from 800 views to 12.000 per month.
- Lead the creation of an in-house Demand forecasting solution covering 85% of Nutrition business (net revenue), increased the forecast accuracy from the manual estimation with weekly updates to an automated process with a range of accuracy between 90 and 95%.
- Created and lead automation for the last 4 years in CAMEX aligned with LATAM strategy: +200 use cases, +230K hours of potential saving, 120 business people engaged and 70 champion in Mexico and Colombia
- Implemented a multivariate machine learning and statistical model that generates the pricing product elasticities. Reaching a mean accuracy of 90-95% in prediction and a 10-20% MAPE (Mean Average Percentage Error). Which has generated +1.3MGBPs in top line.
Team Leadership
ITIL Foundation
SCRUM Master
COBIT Foundation
ITIL Foundation