Dynamic leader with a strong background in customer relations and team management. Known for implementing effective strategies that enhance workplace culture and foster lasting client partnerships.
Experienced small business owner specializing in operations and project management. Demonstrated success in developing targeted marketing initiatives and optimizing business processes to drive efficiency and customer satisfaction.
Overview
6
6
Certification
24
24
years of professional experience
Work History
Owner
Duke City Urban Wear LLC.
Albuquerque, New Mexico
05.2015 - Current
Oversaw daily business operations to ensure efficiency and productivity.
Managed daily operational activities to uphold accuracy and efficiency in team task execution.
Nurtured client relationships, leading to increased repeat business and a steady stream of referrals.
Oversaw financial management, including budgeting, financial reporting, and tax preparation.
Developed and implemented targeted marketing initiatives to attract new customers and elevate brand recognition.
Facilitated contract negotiations with suppliers to secure favorable pricing and terms.
Engaged with potential clients at trade shows and special events to promote product offerings.
Managed purchasing, sales, marketing and customer shipping operations efficiently.
Developed and implemented marketing strategies to enhance brand visibility and customer engagement.
Managed the scheduling of photoshoots to boost social media engagement and highlight emerging trends. Led initiatives to increase brand visibility on social platforms.
Implemented strategies to strengthen workplace culture, resulting in increased employee engagement and loyalty through collaborative efforts.
Warehouse Forklift Operator
Unicor Industries
8500 DONIPHAN ROAD. ANTHONY, TX 79821
06.2024 - 09.2026
Operated forklifts to transport materials efficiently within warehouse environment.
Conducted regular inspections and maintenance of forklift equipment to ensure safety compliance.
Trained new operators on safe handling procedures and operational protocols for forklifts.
Collaborated with team members to optimize warehouse layout for improved workflow and accessibility.
Wrapped pallets in plastic wrap and attached merchandise tags to prepare for shipping.
Developed standard operating procedures for forklift operation, improving safety standards across the team.
Monitored loading and unloading processes to ensure proper handling of goods and minimize damage.
Built pallets and loads for partial and mixed pallets, wrapped finished pallets and staged pallets and loads into truck when ready for shipment.
Worked with racking systems and loaded or unloaded pallets, pulling and placing pallets on or off of vertical product racking systems and trucks, maximizing storage by stacking products vertically.
Small Business Owner
505 Fitness & Wellness LLC.
Los Lunas, New Mexico
07.2017 - 08.2026
Developed marketing strategies to enhance brand visibility and attract new clients.
Managed day-to-day operations, ensuring seamless delivery of fitness programs and services.
Trained and mentored staff on customer service excellence and operational procedures.
Analyzed client feedback to improve service offerings and enhance client satisfaction.
Designed tailored fitness programs based on individual client needs and goals.
Implemented cost-control measures to optimize budget management and resource allocation.
Provided expert guidance on nutrition and exercise strategies to optimize client performance and well-being.
Cultivated partnerships with local businesses to expand community outreach initiatives.
Promoted business via social media to generate leads and maximize brand identity.
Hired trained, and supervised staff to maintain high levels of productivity and customer satisfaction.
Evaluated sales reports and financial statements to manage cash flow and develop techniques to improve business.
Interacted well with customers to build connections and nurture relationships.
IT Technician
Saddleback Communications
Scottsdale, Arizona
03.2012 - 10.2014
Provided technical support for end-users, improving overall satisfaction with IT services.
Executed installation and configuration of network equipment to optimize user connectivity across multiple locations.
Installed and configured network equipment, enhancing connectivity for users across multiple locations.
Monitored and maintained accurate records of hardware and software assets to optimize procurement operations.
Provided robust fiber-based voice internet and cloud communications solutions to enhance connectivity.
Managed troubleshooting activities during critical outages, prioritizing rapid service recovery and effective issue resolution.
Participated in planning sessions for IT projects, contributing technical expertise to ensure successful project outcomes.
Proposed innovative ideas for process enhancement during team meetings, fostering increased efficiency in departmental workflows.
IT Intern
Intel
Rio Rancho, New Mexico
01.2010 - 03.2013
Supported end-users in diagnosing and resolving hardware and software challenges, improving system functionality.
Provided support in the deployment of new applications, ensuring seamless integration into existing systems.
Coordinated efforts to create detailed technical process documentation and user manuals, promoting effective knowledge transfer among team members.
Conducted thorough testing and quality assurance of software updates to enhance overall application performance.
Executed routine system maintenance tasks, ensuring optimal functionality of network infrastructure components.
Provided technical support, resolving IT issues to maximize productivity for team members.
Assisted IT department in managing technology deployment and ongoing maintenance to enhance operational efficiency.
Ensured compliance with OSHA standards for cleanliness of tools in copper labs, wafer labs, and high-risk areas.
Slot Technician
Santa Ana Star Casino
Rio Rancho, New Mexico
12.2002 - 05.2010
Conducted routine maintenance on slot machines to minimize downtime and enhance player experience.
Performed regular maintenance on slot machines to enhance player experience and maintain equipment reliability.
Collaborated with team members to troubleshoot complex technical issues, improving response time.
Trained new technicians on equipment handling and safety protocols to maintain operational standards.
Implemented preventative maintenance schedules, resulting in increased machine reliability and performance.
Ensured peak operational efficiency of gaming equipment to drive increased casino revenue.
Reduced downtime of machines through preventive maintenance routines that identified potential issues early on in their progression.
Contributed to a safe gaming environment by adhering to strict safety protocols during repairs and installations.
Performed regular inspections to uphold standards set by gaming commission and maintain operational integrity.
Achieved enhanced system reliability through effective resetting of programming logic controllers. Optimized CPU performance by implementing rigorous monitoring protocols.
Performed minor repairs and made adjustments to slot machines to resolve common problems.
Conducted comprehensive testing of gaming machines and circuitry to assess performance metrics and reliability standards.
Education
Bachelor of Science - Information Technology Applied in Business Science
National American University
4775 Indian School Rd NE, Ste 200, Albuquerque, NM
06-2018
Associate of Applied Science - Computer And Electronics Engineering
ITT Technical Institute
5100 Masthead St NE, Albuquerque, NM, 87109
12-2002
Skills
Small business operations
Business management
Operations management
Project management
Business development
Business planning
Marketing strategy
Marketing
Staff management
Staff hiring
Customer relations
Relationship building
Verbal and written communication
Multitasking and organization
Forklift operation
Warehouse organization
Forklift safety compliance
Warehouse organization
Accomplishments
Used Microsoft Excel to develop inventory tracking spreadsheets.