JESÚS ARGANDONA
Digital Performance Director
Summary
Results-driven leader with strong background in strategic management and growth. Skilled in developing and implementing effective media strategies, optimizing processes, and driving team performance. Known for adaptability, effective collaboration, and delivering measurable outcomes in dynamic environments. Strong communication and problem-solving abilities, coupled with focus on fostering productive and positive team culture.
Overview
2026
2026
years of professional experience
Work History
Digital Performance Director
GroupM
2023 - Current
- Developed high-performing teams focused on user acquisition and demand generation.
- Improved campaign efficiency (ROAS & CPI) with strategic planning, budget allocation, and media best practices.
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
Media Planner
Havas Media
01.2022 - 01.2023
- Researched and developed media buying plans, prioritizing cost-effective content with maximum impact.
- Prepared performance analysis reports on media campaigns, presenting findings to the brand.
- Collaborated with media buyers on the development of media efficiency improvement.
Senior Media Buyer
3AW Unimedios
01.2021 - 01.2022
- Ensure seamless execution of integrated marketing campaigns from start to finish.
- Maximized results within allocated budgets by identifying cost-effective advertising solutions across various media formats.
- Managed multiple projects simultaneously, ensuring timely delivery and meeting client expectations.
Education
Bachelor's Degree - Marketing
Universidad Del Valle De México
01.2020
Course - E-commerce Marketing
CXL
05.2001 -
Skills
Problem-solving
Strategic planning
Budget management
Client relations
Performance management
Operations management
Team management
Timeline
Media Planner
Havas Media
01.2022 - 01.2023
Senior Media Buyer
3AW Unimedios
01.2021 - 01.2022
Course - E-commerce Marketing
CXL
05.2001 -
Digital Performance Director
GroupM
2023 - Current
Bachelor's Degree - Marketing
Universidad Del Valle De México
Similar Profiles
André SousaAndré Sousa
Programmatic Operations Manager at GroupMProgrammatic Operations Manager at GroupM
Sukanya SahaSukanya Saha
Associate Director - Digital Biddable Media at GROUPMAssociate Director - Digital Biddable Media at GROUPM
Milana KurchenkoMilana Kurchenko
Associate Search Director at GroupMAssociate Search Director at GroupM
Ahmad FadhilAhmad Fadhil
Digital Performance Director at Meraki AgencyDigital Performance Director at Meraki Agency
Prathamesh MoradePrathamesh Morade
Associate Director - Digital Performance (On-Site) at Omnicom Media Group, MYAssociate Director - Digital Performance (On-Site) at Omnicom Media Group, MY