JIMENA SANCHEZ FERNANDEZ
Content Creator, Manager And Analyst
Summary
Bilingual expert content creator and manager, with deep experience on Digital Marketing, Social Media, Data Analytics and Artificial Intelligence.
Overview
8
8
years of professional experience
Work History
AI Multilingual System Trainer
Outlier
2024.04 - Current
- Writing, ranking and evaluating over 100 AI chat bot prompts.
Market Research Analyst and Brand Positioning
Snapchat
2022.01 - 2024.06
- Conducted primary and secondary research to identify potential market opportunities for new product launches or expansions.
- Identified emerging markets by analyzing demographic data, enabling targeted marketing efforts for increased revenue growth.
- Developed o customized questionnaires for various research initiatives, ensuring relevant results were collected efficiently and accurately.
- Created and managed database of information gathered from research.
- Increased client satisfaction with actionable insights gained from in-depth customer behavior studies.
Honorary Reporter for KOCIS
Korean Culture and Information Service
2022.05 - 2023.05
- Collaborated with editors to develop compelling story ideas, ensuring diverse content that appealed to a wide audience.
SEO writer, creative content creator and translation
HOMIFY
2021.03 - 2023.04
- Boosted client rankings on search engines through effective keyword research and implementation within content pieces.
- Developed over 500 engaging blog posts and articles to foster social media shares, attracting new website visitors and increasing overall reach.
Entertainment and Lifestyle Coeditor
Grupo Expansión
2017.11 - 2018.11
- Streamlined editorial processes, resulting in improved efficiency and reduced turnaround time.
- Collaborated with fellow editors for timely delivery of high-quality publications.
- Improved reader engagement through the incorporation of multimedia elements into articles and layouts.
- Developed strong working relationships with authors, fostering a collaborative environment for content creation.
Music and lifestyle coeditor
Dónde Ir
2016.06 - 2017.11
- Achieved over 6 million monthly unique users to our website.
- Improved reader engagement through incorporation of multimedia elements into articles and layouts.
- Reviewed article submissions, offering constructive feedback for improvement where necessary.
- Nurtured professional relationships with freelancers to maintain steady stream of quality contributions.
- Mentored junior editors, providing guidance in honing their skills and advancing their careers in the industry.
Press, Radio and TV Manager
Minor Football League
5 2015 - 2016.06
- Managed and motivated employees to be productive and engaged in work.
- Accomplished multiple tasks within established timeframes.
- Maximized performance by monitoring daily activities and mentoring team members.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
Social Media Manager
Freelance
2019.01 - Current
- Create compelling and result driven strategies that led to 3 million MXN in sales.
Education
Bachelor of Arts - Mass Media And Communication Majored in Journalism
Universidad Anáhuac México
2001.05 -
Diploma - Organizational Leadership
Universidad Anáhuac México
2001.05 -
Diploma - Inbound Marketing
Digital Business Academy
2001.05 -
Digital Marketing Certificaiton - Digital Marketing
Google
2001.05 -
Course - SQL
Data Camp
2001.05 -
Course - Python And Matplotlib Data Visualization
Alison
2001.05 -
Diploma - Cybersecurity
Google
2001.05 -
Skills
Multimedia Content Creation
Adobe
Social Media
Market Analysis
Qualitative and Quantitative Research
Data Analytics
Digital Marketing
Analytical Thinking
Competitive Research
Problem-solving abilities
Teamwork and Collaboration
Interpersonal Skills
Languages
Spanish
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
Korean
Beginner (A1)
Timeline
AI Multilingual System Trainer
Outlier
2024.04 - Current
Honorary Reporter for KOCIS
Korean Culture and Information Service
2022.05 - 2023.05
Market Research Analyst and Brand Positioning
Snapchat
2022.01 - 2024.06
SEO writer, creative content creator and translation
HOMIFY
2021.03 - 2023.04
Social Media Manager
Freelance
2019.01 - Current
Entertainment and Lifestyle Coeditor
Grupo Expansión
2017.11 - 2018.11
Music and lifestyle coeditor
Dónde Ir
2016.06 - 2017.11
Bachelor of Arts - Mass Media And Communication Majored in Journalism
Universidad Anáhuac México
2001.05 -
Diploma - Organizational Leadership
Universidad Anáhuac México
2001.05 -
Diploma - Inbound Marketing
Digital Business Academy
2001.05 -
Digital Marketing Certificaiton - Digital Marketing
Google
2001.05 -
Course - SQL
Data Camp
2001.05 -
Course - Python And Matplotlib Data Visualization
Alison
2001.05 -
Diploma - Cybersecurity
Google
2001.05 -
Press, Radio and TV Manager
Minor Football League
5 2015 - 2016.06