Jorge Rocha
Summary
Advanced Manufacturing Engineer with 10+ years of experience leading automation, process optimization, and equipment integration across 40+ manufacturing sites. Proven track record of delivering multi-million-dollar projects, implementing PLC/HMI systems (Allen-Bradley, Siemens), and driving the adoption of advanced technologies, including robotics (Fanuc, KUKA, UR) and Ignition SCADA. Skilled in mechanical design, FAT/SAT execution, and cross-functional collaboration to improve quality, reduce costs, and ensure compliance with UL, NFPA, ISO, and OSHA standards.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Senior Controls Engineer
JBPCO
Travel-Based Role
03.2024 - Current
- Led automation design and commissioning across 40+ U.S. Manufacturing facilities, including conveyor systems, robotic cells, and process equipment.
- Developed and standardized PLC/HMI programming practices, and mentored engineers and integrators to ensure consistency and compliance.
- Programmed Allen-Bradley, Siemens, Wago, and AutomationDirect PLCs; developed HMIs using ISA 101, and high-performance HMI design.
Deployed Ignition SCADA systems at 10+ sites; designed system architecture, defined standards, and supported integration to drive data visibility.
Created and maintained technical documentation: control narratives, FAT plans, risk assessments, and compliance documents aligned with OSHA, NFPA, and ISO 13849. - Supported automation implementation in hazardous areas, ensuring safety compliance with ATEX, explosion-proof specifications, and fire system integration.
- Collaborated cross-functionally with EHS, manufacturing, and project teams to align automation strategies with productivity, and safety goals.
Advanced Manufacturing Engineer
LEER Group
Mexicali / Travel-Based Role, United States
10.2020 - 04.2024
- Led advanced manufacturing initiatives across multiple U.S. facilities, integrating automation systems to improve productivity, reduce cycle times, and drive over $500K in annual cost savings.
- Oversaw the $50M plant construction project’s manufacturing scope, managing equipment installation, controls integration, and commissioning.
- Delivered a $1.5M automation project on time and under budget; supported over $2M in CapEx automation and equipment upgrades.
- Directed commissioning of complex manufacturing equipment, supporting FAT/SAT testing, safety validation, and operational readiness.
- Supervised and mentored a team of 10 or more engineers and technicians; developed standards for PLC/HMI programming, equipment specifications, and documentation.
- Ensured compliance with NFPA, NEC, ANSI, and company safety protocols by integrating safety systems and collaborating with EHS.
- Championed the adoption of advanced manufacturing technologies, including collaborative robotics, SCADA analytics, and high-efficiency I/O networks, to modernize legacy production systems.
Robotics / Automation Engineer
Datatechnic Mexico
Mexicali, Mexico
02.2017 - 06.2020
- Led automation projects involving robotics, vision systems, and PLCs, supporting production improvements and equipment reliability.
- Programmed and integrated mobile industrial robots (MiR) using ROS and Linux, enhancing factory mobility and material handling automation.
- Designed and developed mechanical tooling and custom automation mechanisms in SolidWorks, improving part quality and system durability.
- Conducted PCB design, simulation, and testing for custom industrial control systems; programmed microcontrollers and FPGAs using Python, VHDL, and C++.
- Supported manufacturing process optimization through material analysis, simulation, and component redesign, reducing downtime and failure rates.
- Participated in project documentation and planning, including risk assessments, FAT support, and technical reports aligned with industry safety standards.
- Collaborated with engineering, production, and vendor teams to align designs with manufacturing requirements and operational goals.
Network Engineer / Tech Sales Representative
Konecta
Mexicali, Mexico
03.2015 - 11.2017
- Integrated network analysis tools to improve system security, performance, and reliability for enterprise clients.
- Consulted with customers on bandwidth and internal network requirements, translating needs into viable technical solutions.
- Delivered technical sales presentations, and coordinated with engineering teams to ensure accurate implementation and post-sale support.
- Built early expertise in networking infrastructure, technical communication, and client-facing problem solving.
Education
Bachelor of Science - Electrical, Electronics And Communications Engineering
Technological Institute of Mexico
Mexicali, Mexico12-2019
Skills
- PLC & HMI Systems: Allen-Bradley, Siemens, Wago, AutomationDirect, Ignition SCADA, FactoryTalk View
- Robotics & Automation: Fanuc, KUKA, Universal Robots, MiR (AMRs), ROS integration, vision systems
- Tooling & Equipment: SolidWorks, mechanical tooling design, PCB design, CNC process familiarity
- Programming & Data Tools: Python, C, VHDL, Linux, MySQL, SQLite, Jupyter Notebooks
- Manufacturing Integration: FAT/SAT execution, equipment commissioning, VFDs, sensors, remote I/O
- Safety & Compliance: UL 508A, NFPA 70/79/86, ISO 13849, ATEX, OSHA, risk assessments, control narratives
Certification
- Certification in Agile Project Management Skills - Tecnológico de Monterrey
- KUKA Robotics Basic, Integrators, and Advanced Programming Certification
- Fanuc Robotics Programming Training
- Functional Safety for Machinery Training by TUV Rheinland
- Robot Safety and Risk Assessment Training by the A3 Association
Languages
Spanish
First Language
English
Proficient (C2)
C2
German
Elementary (A2)
A2
Timeline
Senior Controls Engineer
JBPCO
03.2024 - Current
Advanced Manufacturing Engineer
LEER Group
10.2020 - 04.2024
Robotics / Automation Engineer
Datatechnic Mexico
02.2017 - 06.2020
Network Engineer / Tech Sales Representative
Konecta
03.2015 - 11.2017
Bachelor of Science - Electrical, Electronics And Communications Engineering
Technological Institute of Mexico
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