JOSÉ ANTONIO RODRÍGUEZ RODEA
Business Administration Consultant
Querétaro
Summary
Highly experienced Commercial Consultant with a proven record of providing strategic guidance and advice to businesses and organizations. Skilled in project management, financial analysis, market research, and business development. Possessing solid knowledge of performance reporting, financial and budgeting processes as a Strategic Commercial Manager. Bringing a 10-year background in developing and implementing commercial strategies, conducting market research and analysis, and coordinating with diverse teams. A confident communicator who excels in managing high volumes of work.
Overview
24
24
years of professional experience
2
2
Certifications
Work History
Commercial Manager
Hensa Distribuciones
01.2008 - Current
- Company Overview: 50Q MOTORS DEALER “CAN-AM”
- Taking responsibility for the financial management of projects
- Recognizing business opportunities
- Putting together bids to win new business
- Negotiating and agreeing contracts
- Strategically expanding, preserving or improving company procedures, standards or policies
- Adhering to regulatory guidelines
- 50Q MOTORS DEALER “CAN-AM”
Regional Sales Manager
KELLOGG COMPANY MÉXICO S. DE R.L. DE C.V.
01.2007 - 01.2008
- Reviewed and developed operational processes to improve performance and maximise growth
- Established sales targets and ensured that the company met these: Annual sales growth 13% and 11.3% profit
- Analyzed data and created reports to identify areas of business growth through Nielasen statistics
- Implemented project procurement requirements, strategy, and the placement of orders through a CRM system
- Granted 3 times with the “Top Performance Sales Award”
Market Development Manager
GATORADE DE MÉXICO S. DE R.L. DE C.V.
01.2003 - 01.2006
- Usage and administration of Route Management
- Development of Startup incubators to provide a launchpad to establish successful businesses around all Mexico City
- Enforcing of Operation Models personalized to each country
- (Argentina, Belize, Brazil, Guatemala.)
Territory Sales Manager
PEPSI BOTTLING GROUP INC. (PEPSI-GEMEX)
01.2001 - 01.2003
- Actively coach and develop managers to continually improve performance
- Communicate plans to Sales & Service team leaders to ensure Sales / Service managers are well informed and motivated
- Work with Key Account Managers (KAMs) to design key account plans and Develop plans to close sales gaps
- Evaluate product business units, provide accurate forecasts and identify strategies
- Communicate clear expectations, ensure managers skills are appropriately demonstrated, and performance manage for future improvement
- Strengthen, enable and develop Sales / Service team
- Set clear, achievable objectives, using data and tools to guide sales / service team
- Implement training, coaching and developmental programs for sales / service team
- Actively prepare for and participate in Region team planning process
- Set productivity, service targets, and measure performance to drive accountability through the Customer Service managers
Education
BBA - Business Administration
05.2001 -
Green Belt Certification
Skills
Operational Strategy Development
Personal Information
- Date of Birth: 05/04/82
- Nationality: Mexican
Certification
Certified Business Development Expert (CBDE) - Business Development University.
Timeline
Microsoft Certified, Dynamics 365 for Sales Functional Consultant Associate - Microsoft.
10-2021
Certified Business Development Expert (CBDE) - Business Development University.
05-2021
Commercial Manager - Hensa Distribuciones
01.2008 - Current
Regional Sales Manager - KELLOGG COMPANY MÉXICO S. DE R.L. DE C.V.
01.2007 - 01.2008
Market Development Manager - GATORADE DE MÉXICO S. DE R.L. DE C.V.
01.2003 - 01.2006
Universidad Interamericana Para El Desarrollo - BBA, Business Administration
05.2001 -
Territory Sales Manager - PEPSI BOTTLING GROUP INC. (PEPSI-GEMEX)
01.2001 - 01.2003
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