José Román Vicente Juárez

CPFR Manager

• Carry out SI volume negotiation with customers based on data information and business opportunities.
• Historical SO trends and Market analysis, developing accurate forecast to enhance ECO business with all accounts of Retail Open Market.
• Improvement of internal planning and consensus KPIs by 30%.

National sales management for all categories (Cell Phones, Tablets, Wearables and Accessories).

• Strengthened customer relationships through regular communication and effective problemsolving.
• Updating and diversification of entire SKUs catalog.
• Fill rate compliance by 100%.
• Update of experience tables in all SIS stores.
• Business sales growth by 2X.

National sales management for all categories (Cell Phones, Tablets, Wearables and Accessories).

• Creation of accurate sales forecasts to achieve weekly, monthly and annual goals.
• Diversification and expansion of premium catalog of all categories based on new market strategies and data and coverage analysis.
• Increase by 20% total market share (All categories).
• Growth in sales by 1.5X for 3k-9k tickets vs 2022 and 2023.
• Enhanced by 10X cell phones online sales with exclusive models.
• Relaunch project of tablet experience tables for for better brand recognition.
• Increase in Wearables sales by 20% due to diversification of models and strategic coverage.
• Accessories sales growth by 5X.

Project performance: Reduction and optimization of times in automatic press No 56, during process and change of model (Quick Change Over).