10 Years in event planning, management, and marketing, including conferences, trade shows, hybrid and virtual events for Verizon and for one of the largest industry tech associations.
Overview
15
15
years of professional experience
8
8
years of post-secondary education
Work History
Events Lead / Global Executive Director
VR/AR Association and Immerse Global Summit
Remote
10.2015 - Current
Grew the global community to 1000's professionals & 100s organizations with events
Drove registration with 1,000+ attendees for in-person summits & 10,000+ for virtual events
Liaison for event, speakers, vendor & venue management, including pre-event, onsite, and post-event engagement
Created sponsorship packages and managed sales & marketing; pipeline generation & revenue
Marketing & promotion; managed demand generation, lead management, event registration & platforms, and websites
Responsible for ROI reporting, metrics, KPIs and drove initiatives aimed at boosting engagement and retention
Organized and oversaw multiple event-related initiatives, ensuring that timelines and objectives are met via coordination & planning
Immerse Global Summit
Marketing Director
Verizon
Basking Ridge
01.2010 - 01.2014
Co-organized Verizon Developer Community (VDC) with 1000s attendees to help promote partners & brand activations
Preselected partners for digital experiences & managed the event process