MARIA FERNANDA VEGA JASSO
PRODUCT MANAGER
MEXICO
Summary
Proven track record at Siemens Healthineers, adept in product lifecycle management and project planning. Successfully launched multiple products, enhancing market presence and driving sales through strategic marketing initiatives. Known for effective communication and collaboration, leveraging customer insights to refine offerings and exceed expectations.
Motivated professional with extensive experience in product sales and distribution. Expertise in management, marketing strategies and merchandising.
Overview
6
6
years of professional experience
3
3
years of post-secondary education
2
2
Languages
Work History
Product Manager for Advances Therapies for MAM
Siemens Healthineers
Mexico City
12.2023 - Current
- Responsible of the Development of the marketing strategy for the Advanced Therapies business (Medical equipment- Surgery
and Interventionism -Radiology, Cardio, Neuro, Trauma), in Mexico and Mesoamerica; with a market value of 20 MM Euro - Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place;
- Coordinated project planning and execution with team members and team leads.
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
Product Marketing Specialist
Siemens Healthineers
02.2021 - 12.2023
- Organized approximately six trade shows and events to showcase our products, expanding industry presence and generating valuable leads per year
- Launched new products successfully by coordinating with sales, engineering, and design teams for seamless execution.
- Boosted sales performance through the creation of engaging promotional materials and sales presentations.
Trainee for Advanced Therapies
Siemens Healthineers
04.2019 - 01.2021
- Learned new materials, processes, and programs quickly.
- Attended training courses to build understanding of processes, techniques, and industry.
- Participated in on-the-job training, working closely with supervisors and coworkers
- Supported departmental tasks to increase understanding of industry processes.
Education
Biomedical Engineer -
Universidad Autonoma Metropolitana
Mexico, México, Mexico 08.2016 - 08.2019
Skills
Product lifecycle management
Exercise lover
Exercise has always been part of my life.
Exercise provides structure and momentum throughout my week. It is the foundation of my productivity and creativity.
Timeline
Product Manager for Advances Therapies for MAM
Siemens Healthineers
12.2023 - Current
Product Marketing Specialist
Siemens Healthineers
02.2021 - 12.2023
Trainee for Advanced Therapies
Siemens Healthineers
04.2019 - 01.2021
Biomedical Engineer -
Universidad Autonoma Metropolitana
08.2016 - 08.2019
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