Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Maria Fernanda Villarreal Yanes

Public Relations
Atizapan, México,MEX

Summary

Experienced Public Relations professional with a strong background in strategic communication, event coordination, and relationship management. Proven track record in enhancing organizational reputation and managing public perception through innovative PR strategies and effective media relations.

Overview

22
22
years of professional experience

Work History

Accounting Assistant

Invia Global Logistics, LLC
06.2022 - 05.2024
  • Processed payments and documents such as invoices, journal vouchers, employee reimbursements, and statements.
  • Applied proper codes to invoices, files, and receipts to keep records organized and easily searchable.
  • Maintained clean and organized files by keeping accounts payable records up-to-date.
  • Maintained accurate and complete documentation to facilitate accounting and filing functions.
  • Used accounting software to prepare weekly and monthly financial reports.
  • Generated invoices upon receipt of billing information and tracked collection progress.
  • Effectively communicated with clients about payment needs and kept updated, detailed and accurate ledgers.

Community Manager

Colegio Anahuac
03.2021 - 03.2022
  • Managed social media channels effectively for improved brand visibility and increased audience interaction.
  • Collaborated with cross-functional teams, optimizing marketing initiatives that supported community growth.
  • Managed community within established cost constraints.
  • Enhanced online community engagement by creating and implementing tailored content strategies.
  • Monitored online conversations surrounding the brand to address any negative sentiment or misinformation proactively.
  • Promoted a positive company culture within the online community by highlighting employee achievements and sharing team success stories.

Admissions and Public Relations

Instituto Kipling
07.2008 - 01.2021
  • Communicating with prospective students and their families regarding application status and requirements.
  • Conducting interviews with prospective students and their families.
  • Organizing and leading campus tours to showcase the school’s facilities, programs, and culture.
  • Maintaining accurate records of applicant and enrollment data.
  • Analyzing trends and making data-driven decisions to improve the admissions process.
  • Coordinating with other departments to ensure a smooth transition for new students.

Public Relations Coordinator

Instituto Politécnico Nacional
07.2002 - 07.2008
  • Contact and follow-up with "AAA" guests (Presidency of the Republic, legislators, government agencies, among others)
  • Reception of special guests for the General Director.
  • Planning, logistics, coordination, and implementation of institutional events for administrative staff, faculty, and students.
  • Crisis prevention and management at events of all schools and departments of the Institute.
  • Preparation of event evidence folders.

Invitation of guests for events.

  • Organization of the national "Red Cross" collection for the Polytechnic schools.
  • Participation in the "ISO9000" certification process for the Institute's General Direction.


Education

Public Relations

Universidad Del Valle De México
Naucalpan, México, Mexico
12.1999

Skills

Customer Service

Invoice Verification

Accounts Payable and Receivable

Payment Processing

Invoice Processing

Attention to Detail

Data inputting

Languages

English
Upper intermediate (B2)

Timeline

Accounting Assistant

Invia Global Logistics, LLC
06.2022 - 05.2024

Community Manager

Colegio Anahuac
03.2021 - 03.2022

Admissions and Public Relations

Instituto Kipling
07.2008 - 01.2021

Public Relations Coordinator

Instituto Politécnico Nacional
07.2002 - 07.2008

Public Relations

Universidad Del Valle De México
Maria Fernanda Villarreal YanesPublic Relations