Mariana Colmenares Cebreros
PR Senior Account Executive
Mexico City
Overview
16
16
years of professional experience
2
2
Languages
Work History
PR Senior Account Executive
Eureka&Co
03.2020 - Current
- Company Overview: Netflix Account
- Lead communications and publicity strategies for Netflix titles.
- Design and implement integrated communication tactics.
- Develop brand positioning strategies for Netflix and its content.
- Liaise with media and content creators.
- Coordinate junkets, press conferences, red carpets, and interviews.
- Draft and distribute press releases.
- Monitor potential crises and media risks.
- Netflix Account
Writer
Noticieros Televisa & Network
01.2017 - Current
- Writer for news content focused on politics, history, cinema, TV, and music.
- Scriptwriting for 'Código News' segment on Código Espagueti.
- Covered elections, award shows, and special events.
- Scripted audiovisual content for Erizos.
- On-camera host for Código News.
- Skilled in SEO, WordPress, Google Drive, and scheduling tools.
Community Manager & Writer
SPR / Channel 14.1
07.2012 - 12.2016
- Managed content and analytics for Facebook, Twitter, and Instagram.
- Writer for creativity and content department at Channel 30.1.
- Responsible for scripts, promotional materials, and editorial revisions.
- Assisted in weekly audio production, project delivery, and scheduling.
Community Manager
Autocinema Coyote
08.2014 - 06.2015
- Managed Twitter and Facebook content.
- Responded to inquiries and developed ideas for events and activities.
- Responsible for copywriting and community engagement.
Community Manager
CorreCámara
04.2012 - 08.2014
- Covered events, wrote news briefs, updated the website and Twitter account.
Editor
IMCINE (Mexican Film Institute)
02.2011 - 07.2012
- Biweekly editor of the Cine-secuenciaS blog.
- Updated subscriber database and developed editorial content.
- Managed the national cinema database project.
- Conducted research in archives and libraries for new content.
- Covered film events and festivals (e.g., Guadalajara International Film Festival).
Production Assistant
CCC (Film Training Center)
11.2009 - 01.2010
- Organized short film productions: budgeting, casting, locations, scheduling.
Education
B.A. - Philosophy
National Autonomous University of Mexico (UNAM)
Specialization - Art Direction
Centro Universitario de la Comunicación
Skills
Writing and content generation for digital and traditional media
Timeline
PR Senior Account Executive
Eureka&Co
03.2020 - Current
Writer
Noticieros Televisa & Network
01.2017 - Current
Community Manager
Autocinema Coyote
08.2014 - 06.2015
Community Manager & Writer
SPR / Channel 14.1
07.2012 - 12.2016
Community Manager
CorreCámara
04.2012 - 08.2014
Editor
IMCINE (Mexican Film Institute)
02.2011 - 07.2012
Production Assistant
CCC (Film Training Center)
11.2009 - 01.2010
Specialization - Art Direction
Centro Universitario de la Comunicación
B.A. - Philosophy
National Autonomous University of Mexico (UNAM)