Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Interests
Additional Information
Work Availability
Work Preference
Timeline
Mark Williams

Mark Williams

Senior Sales Manager
Cancun,Quintana Roo

Summary

Proven leader in sales management, I spearhead a team at Exotic Travelers, achieving significant sales volume over the years. While Sales Manager at GRM I was also Members Manager for El Dorado Royale and Casitas Royale handling all member upgrades from 2014 to 2020. During the Pandemia I managed a small team of sales reps and headed the call center for member upgrades. In 2016 when Nickelodeon Punta Cana opened I was asked to go and train the new team also at Planet Hollywood Costa Rica in 2108.

Since the opening of Nickelodeon Riviera Maya, I have Managed the Tour Flow from Generations Riviera Maya, Nickelodeon Riviera Maya and the Out house Program for Aqua Nick.

Each one of these locations have very different Markets from a National market, South American Market, Central American Market, US Market & Canadian Market.

Consistently providing the results that were set out.

Last year being the 2nd full year open at Nickelodeon producing $23 million USD

I have a strong relationship with our core group of members at Exotic Travelers and have been present at every MAW since conception between El Dorado Royale, Generations and Nickelodeon.


Overview

27
27
years of professional experience

Work History

Senior Sales Manager

Exotic Travelers
11.2011 - Current
  • Increased overall sales revenue by implementing effective sales strategies and building strong client relationships.
  • Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
  • Directed sales staff to help close deals.
  • Exceeded annual sales targets consistently by maintaining a proactive approach.
  • Mentored junior sales professionals in advanced selling techniques, resulting in accelerated career progression and enhanced contributions to overall team success.
  • Streamlined internal sales processes for increased efficiency, resulting in improved productivity.
  • Developed a high-performing sales team through targeted recruitment, comprehensive training, and ongoing mentorship.
  • Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
  • Cultivated a culture of accountability within the sales team by setting clear objectives, providing regular feedback, and recognizing exceptional performance.
  • Championed the adoption of new sales tools and technologies to modernize operations, improve efficiency, and enhance overall team performance.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Resolved customer issues quickly to close deals and boost client satisfaction.
  • Recruited and hired top-level talent to add value and expertise to sales department.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
  • Established and cultivated solid business relationships with new or existing customers.
  • Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
  • Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.

Sales Manager

Villa Group Resorts
02.2002 - 09.2011
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
  • Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
  • Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
  • Maintained ethical and positive working environment to reduce turnover and promote high retention rates.

Sales Director

Playa Del Sol Resorts
01.1999 - 01.2002
  • Hired, trained and built high-performing team of sales representatives for 4 Hotels, PLAYA DEL SOL GRAND NUEVO VALLARTA, PLAYA DEL SOL LOS MUERTO BEACH PUERTO VALLARTA, LINDO MAR CONCHAS CHINAS PUERTO VALLARTA & COSTA SUR MISMALOYA PUERTO VALLARTA
  • Boosted revenue opportunities by initiating strategic sales strategies based on industry trend and competitive analysis.
  • Optimized sales operations by streamlining processes, and developing comprehensive training programs for new hires.
  • Solved complex problems to increase sales effectiveness and streamline business direction.
  • Boosted sales revenue by developing and implementing strategic sales plans and initiatives tailored to the organization''s goals.
  • Increased average deal size by upselling additional products and services to existing clients.
  • Forecasted sales and established processes to achieve sales objectives and related metrics.

Assistant Sales Manager

Villa Group Resorts
08.1998 - 01.1999
  • Trained new associates in successful sales and performance strategies.
  • Trained new hires on product knowledge, enhancing their ability to sell confidently and successfully close deals.
  • Cultivated a positive work environment through fostering teamwork, open communication channels among staff members contributing towards higher employee satisfaction and retention rates.

Sales Associate

Villa Group Resorts
11.1997 - 08.1998
  • Solved customer challenges by offering relevant products and services.
  • Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.
  • Provided positive first impressions to welcome existing, new, and potential customers.
  • Participated in team meetings and training sessions regularly for continuous professional development within the industry.

Education

High School Diploma -

Thorpe St Andrew, Norwich, Norfolk UK
05.2001 -

Skills

Sales Presentations

Accomplishments

  • Named "Manager of the Year" in 2023
  • Train the Trainor Certification from Shari Levitin.
  • Created a company-wide, comprehensive sales presentation for all sales team members at Exotic Travelers
  • Managed the No1 SALES ROOM at NICKELODOEN RIVIERA MAYA 2023

Languages

Spanish
Upper intermediate (B2)
English
Bilingual or Proficient (C2)

Interests

TRAVEL

SALES

Additional Information

REFERENCES


ROBERT KISTNER TAFER RESORTS/VILLA GROUP. TEL. 322 227 5274


DAVID FITZGERALD VILLA GROUP TEL. 322 227 5877


CATHERINE OLEARY PLAYA DEL SOL RESORTS TEL 001 602 516 7680 / 001 425 953 7272


Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full Time

Work Location

On-SiteRemote

Important To Me

Company CultureCareer advancementTeam Building / Company Retreats

Timeline

Senior Sales Manager - Exotic Travelers
11.2011 - Current
Sales Manager - Villa Group Resorts
02.2002 - 09.2011
Thorpe St Andrew - High School Diploma,
05.2001 -
Sales Director - Playa Del Sol Resorts
01.1999 - 01.2002
Assistant Sales Manager - Villa Group Resorts
08.1998 - 01.1999
Sales Associate - Villa Group Resorts
11.1997 - 08.1998

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Mark WilliamsSenior Sales Manager