Summary
Overview
Work History
Education
Skills
Interests
Languages
Software
Work Availability
Timeline
graphic design
Generic
Michael Camarena

Michael Camarena

Marketing Specialist
West Columbia

Summary

Accomplished Marketing Director with a proven track record at My Journey Magazine, Querétaro, where spearheaded the creation of a 30,000-unit every two month magazine, significantly boosting brand awareness. Expert in digital marketing and graphic design. Excel in project management and team leadership, driving successful marketing campaigns and fostering professional development within teams.

Overview

5
5
years of professional experience
1
1
Certificate
5
5
years of post-secondary education
2
2
Languages

Work History

Marketing Director, Graphic Designer

Guía Médica, Querétaro
San Miguel De Allende, MX
02.2016 - 03.2021
  • Created printed magazines with 25,000 units distributed per month in medical sector.
  • Director at graphic design and sales.
  • Manager of 4 employees for activities as; social media content creation, sales, web pages creation.
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Conducted market analysis and research to identify trends and opportunities.
  • Planned and executed events and marketing programs to increase qualified leads.
  • Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
  • Created content and promotional materials to drive engagement and conversions.
  • Boosted brand awareness by developing and implementing strategic marketing campaigns.
  • Built strong relationships with industry professionals and influencers.

Marketing Director

My Journey Magazine
Queretaro
04.2018 - 05.2020
  • Magazine marketing director.
  • Founder of magazine with 30,000 unites printed every two months. Specialized in touristic sector,
  • Worked closely with hotel managers, restaurant managers, art gallery artists to create their marketing campaigns for their businesses, developing social media strategies and specialized content creation to generate leads through social media ads.
  • Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
  • Created innovative strategies to drive customer engagement.
  • Optimized digital marketing efforts for increased online presence and customer engagement.
  • Devised marketing plans using digital strategies, print advertising, and word of mouth tactics
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs

Education

Bachelor of Arts - Marketing

Universidad Autónoma Querétaro
Querétaro City, Querétaro, Mexico
02.2009 - 09.2013

Skills

Sales specialist

Interests

Graphic design

Marketing

Bussines

Music

Personal development books and programs

Travel

Languages

English
Bilingual or Proficient (C2)
Spanish
Bilingual or Proficient (C2)

Software

Adobe photoshop

Adobe indesign

Final cut pro

Premiere

Cap cut

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Marketing Director

My Journey Magazine
04.2018 - 05.2020

Marketing Director, Graphic Designer

Guía Médica, Querétaro
02.2016 - 03.2021

Bachelor of Arts - Marketing

Universidad Autónoma Querétaro
02.2009 - 09.2013

graphic design

My skills in graphic design have empowered me to create a diverse array of compelling visual creations across various industries. From designing sophisticated menus for restaurants and promotional materials for hotels, to crafting impactful exhibits for art galleries and professional corporate identities for businesses, my expertise spans both printed materials and the digital domain.

In the medical sector, I have effectively translated complex medical concepts into visually accessible graphics, contributing to educational materials, presentations, and marketing collateral that resonate with healthcare professionals and patients alike. My ability to blend creativity with strategic insight allows me to tailor designs that not only captivate audiences but also align seamlessly with each client's unique brand identity and objectives.

With a strong appreciation for beauty and a thorough grasp of design fundamentals, I consistently deliver innovative solutions that elevate brands and enhance communication effectiveness. Whether it's creating elegant print layouts or developing engaging digital content, I take pride in my ability to transform ideas into visually compelling realities that leave a lasting impression and drive meaningful engagement for my clients across diverse sectors.

Michael CamarenaMarketing Specialist