Perla Saenz

• Support and monitoring + lobbying in the preparation of tender proposals to ensure their achievement. Price management according to the volume of the proposal.
• Follow-up in hospitals with purchasing managers to ensure their inclusion in monthly consumption.
• Support in daily consumption with leading doctors for the movement of the requested goods.
• I developed and strengthened relationships with key customers, increasing sales by 200% and improving the coverage of the northern territory
• I led a team of more than 30 sellers, focusing on performance and professional development through Distributors for the North Region.

• Continuous support and follow-up from the generation of demand to the request to the CPM of the government hospitals so that they were included in the tenders and also lobby that their request was attached to the requirement of each hospital. Subsequently support in the consumption of the products tendered with the doctors for their displacement and increase at the end of the year of 20%. Participation directly or with an integrator or Distributor as the case may be.

• Sales Coverage of 153% in T.R. and 128% in SP1 to Oct 2018
• in Work Plan Design and Development + Reports for Surgical Advisors in Mty and in process to be implemented in the Region.
• Participation in training to Surgical Advisors at Mx level in product and surgical specialty as TTT (Train The Trainers)
• I actively participate in the FST Program (Field Sales Support) as an evaluator to Re-Entry Representatives as a sign of their primary training. Performing fieldwork with Example (Demonstration) to later validate your learning.
• Identify, segment and develop surgeons from the surgical specialties of GYN, H&N and HPB for the adoption of product platforms applicable to your specialty in NL, Coah, Tamps, Sonora and Chih.
• Growth of 16% of the Energy Platform in the different states of the Northern Region in the first year.

• North Region
• ✓ I started the promotion of hemostatic in Monterrey and got the company to obtain the PCMs (Average Monthly Consumption) in 7 hospitals of the IMSS which represented a monthly income of $500M.
• ✓ I exceeded the first 3 months of my income the annual fees of a new-launch product at the company nationwide.
• ✓ Innovate by identifying a need in obstetric surgery with the application of FLOSEAL (hemostatic) and supporting the publication of cases in addition to knowledge of the product by medical personnel in the northern region.
• ✓ I promoted the formulation of the Dossier submiled to the SSA for inclusion in the interinstitutional core table and achieved its commercialization in the government sector and other governments by 30%.
• ✓ I profiled the ideal distributor for the northern region and improved the presence of the brand in target surgeries and increased sales by 70%.
• ✓ I trained the sales force of at least 18 Distributors in product knowledge at the regional level (Tijuana, Chihuahua, N.L., Coahuila, Tamaulipas, Durango, SLP) and improved the presence of the brand with product availability by 50%.
• ✓ I doubled the sales of sealants and hemostatics in both private hospitals and IMSS, generating a profitable business for the distributor and the company.
• ✓ I contributed with my knowledge of the product and my commitment of quota to achieve the 68% increase in the sale of hemostatic at the end of 2012.

• Responsible for the entire bidding process. From the payment for participation, request for prices according to volume with the different manufacturers; responsible for the preparation of technical proposals as well as the preparation and presentation of economic proposals to the different government instances according to the portfolio of medical products and different manufacturers previously agreed.

• Preparation of the bidding bases with the support of a lawyer and in accordance with the requirements of the hospitals and clinics of the Northern Region (NL, Coah and Tamps) in which it is included in Annex 1.
• Support in the preparation of the minutes after each event as the case may be. Either Clarification of doubts, Presentation of Technical or Economic Proposal as well as the Failure. Subsequent preparation of the agreement with the assigned Distributor(s).
• Bidding of both Medicines (010) Healing Material (060) X-rays (070) Laboratory (080) and others (379)