Roberth Barbera
Liner Hanger - Well Completions/Well Construction & Cementing Applications
Summary
Dynamic Regional Sales and Service Manager with 19 years of international experience in the LATAM and Middle East markets, consistently driving revenue growth and enhancing operational efficiency. Proven track record in building and leading high-performance teams while fostering a culture of excellence and accountability. Recognized as a results-oriented problem solver with a strategic mindset, adept at navigating complex challenges to deliver impactful solutions. Committed to achieving organizational goals through self-directed motivation and effective leadership.
Overview
18
18
years of professional experience
5
5
Certifications
2
2
Languages
Work History
District Operations Manager
Innovex International / Dril-Quip Inc.
09.2024 - Current
- Develop and implement products and service strategies for the market.
- Increased customer satisfaction levels, with streamlined communication channels and prompt resolution of issues.
- Responsible for P&L reporting.
- Responsible for performance execution for the combined product lines.
- Product applications fit for purpose, with a service quality focus.
- QHSE management policies.
District Manager - LATAM
Dril-Quip Inc. / Innovex
01.2023 - 09.2024
- Develop and implement sales and operations strategies to grow the district's market share and operational efficiency year over year.
- Streamlined liner hanger and completion sales and service operations by establishing efficient processes and procedures.
- Managed the country P&L finance reporting to the corporate board.
- Established best practices to reduce NPT, and to improve service quality.
Regional Technical Service Manager- LATAM
Dril-Quip Inc. / TIW
01.2021 - 01.2023
- Support the Sales team to capture new opportunities and introduce new products.
- Increased client satisfaction ratings by consistently delivering high-quality products and services fit for customer needs.
- Supported liner hanger and completions equipment design review based on performance and run history records.
- Developed and delivered comprehensive training programs for new hires and experienced employees to ensure consistent service quality across the region.
- Manage field problem investigations.
- Technical and sales presentations to key and potential clients.
District Manager - Middle East
Dril-Quip Inc. / TIW
01.2017 - 01.2021
- Manage Sales & Service operations for Offshore and onshore fields to ensure high quality service delivered.
- Advisor on liner hanger and completions products applications to improve well productivity and reduce cost associated to NPT.
- Manage and assign resources to archive operational and QHSE targets.
- Manage district revenue plan base on corporate strategies.
Sales & Operations Coordinator - Middle East
TIW / Dril-Quip Inc.
01.2014 - 01.2017
- Supervise field service liner hanger, lower completions, mono-bore completions, and dual completions for offshore and onshore applications.
- Supervise the sales team to ensure the GM and products offered meet client requirements.
- Troubleshoot downhole tools, field installations.
- Designed well, programs, and installation procedures for downhole tools applications.
- Managed personnel and logistics operations.
Sales & Service Engineer - Middle East
TIW
01.2011 - 01.2014
- Sales proposal and inventory requirements. Liner hanger field installations (cemented, un-cemented, integral, rotating, mono-bore, big sizes, tie backs).
- Completions installations (permanent packer, swellable packer, inflatable packers, ICDs, dual completions).
- Running procedures preparations.
- Technical proposal preparations.
Sales & Service Enginer - LATAM
TIW
01.2008 - 01.2011
- Liner hanger field installations (cemented, uncemented, mechanical, hydraulic liner hanger, rotating, tie backs).
- Completions installations (permanent packer, swellable packer, monobore completions).
- Tender package preparations.
- Running procedures preparations.
- Tools preparations.
Education
Bachelor of Science - Engineering
Universidad Del Zulia (L.U.Z)
Venezuela02.2007
Skills
- Sales management
- Customer Relations
- Business Planning
- Team Building Practices
- Problem-Solving
- Decision-Making
- Marketing strategy
- Business leadership
- Sales strategies
- Customer relationship management
International Exposure
LATAM:
Mexico. - Venezuela. - Colombia. - Ecuador. - Brasil. Peru. - Bolivia. - Guatemala. - Nicaragua.
Middle East:
U.A.E. - Oman. - Qatar. - Iraq. - Saudi Arabia.
Applications
Product Line Experience Applications
Expandable Liner Hanger HPHT Wells
Conventional Liner Hangers Gas Wells
Lower Completions Geothermal Wells
Upper Completions ERD Wells
Inflatable Packers 2-stage cemented applications
Swellable Packers Lower Completions
Port collar Drilling Aplications
Floating Equipment Cementing Aplications
Downhole tools P&A applications
Accomplishments
- Increased by 15% liner hanger and completions product line revenue in LATAM.
- Successfully manage a lower completions contract - with 99% operational efficiency, 100+ installations
- SPE paper on Metal to Metal expandable liner hanger applications.
- Deepest 5.000" x 7.000" cemented liner hanger with tandem plug system in Mexico - 8,500 mts.
- Introduced Casing Pulling Tool technology in the Middle East.
- Introduced the tandem liner wiper plug systems in Mexico.
- Re-designed running tools to improve service quality.
Facts
- +$50M year revenue.
- +5 mayor contracts by year.
- +50 head count.
- +120 complex field installations per year.
Hobbies
Exercise, BBQ, Coaching Soccer.
Additional Information
Currently studying a MBA Master in Bussines Administration in the University Catolica de Murcia in Spain
Certification
MBA, Universidad Católica de Murcia Spain, 04/2025 - Open
Timeline
MBA, Universidad Católica de Murcia Spain, 04/2025 - Open
05-2025
District Operations Manager
Innovex International / Dril-Quip Inc.
09.2024 - Current
Finance for Non-Finance Manager
06-2024
Marketing & Sales Strategies
07-2023
Power BI
02-2023
District Manager - LATAM
Dril-Quip Inc. / Innovex
01.2023 - 09.2024
Lidership Management
04-2021
Regional Technical Service Manager- LATAM
Dril-Quip Inc. / TIW
01.2021 - 01.2023
District Manager - Middle East
Dril-Quip Inc. / TIW
01.2017 - 01.2021
Sales & Operations Coordinator - Middle East
TIW / Dril-Quip Inc.
01.2014 - 01.2017
Sales & Service Engineer - Middle East
TIW
01.2011 - 01.2014
Sales & Service Enginer - LATAM
TIW
01.2008 - 01.2011
Bachelor of Science - Engineering
Universidad Del Zulia (L.U.Z)
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