Summary
Overview
Work History
Education
Skills
Timeline
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Rocio Ramos Baltazar

Economics
Mexico, México

Summary

Economist with 8 years of experience in the sales area, trade marketing and general analysis; I am interested in belonging to a company that allows me to achieve job stability in which I can put my experience into practice, in order to achieve the proposed goals.

Overview

1823
1823
years of professional experience

Work History

Franchise Commercial LATAM

Electronic Arts
03.2023 - 03.2024
  • Demonstrated a high level of initiative and creativity while tackling difficult tasks.
  • Identified issues, analyzed information and provided solutions to problems.
  • Developed strong communication and organizational skills through working on group projects.
  • Cultivated interpersonal skills by building positive relationships with others.

Trade Marketing Specialist - LATAM

Electronic Arts
03.202 - 03.2024
  • Implemented effective merchandising guidelines, ensuring consistent brand presentation across all retail touchpoints. -
  • Enhanced brand visibility by designing and executing trade marketing campaigns for key product lines.
  • Enhanced overall efficiency by streamlining workflows within the trade marketing department, resulting in reduced lead times for campaign execution.
  • Gathered valuable market insights through regular retail audits, enabling informed decision-making on promotional strategies.
  • Project leader of construction of the Sell Thru/ Sell In / Inventory and Forecast Dashboard.

Sales Business Analyst

Solutions 2 GO
04.2018 - 04.2021
  • Enhanced team collaboration by providing clear communication of complex findings through visualizations and reports.
  • Collaborated with cross-functional teams to identify opportunities for process improvement and increased efficiency.
  • Define KPIs for promoters monthly as well as report the results that the promoters achieved,
  • Prepare price lists (SRP and Dealer Price), and retail format for the application of promotions on the sales floor.

Sales Business Analyst

PlayStation
06.2017 - 03.2018
  • Gathered and analyzed retailers’ information such as sell-in and sell-thru per category to identify opportunities related to replenishments.
  • Supervised the contract with Commercial Mexicana including activities like credit notes, negotiation with the buyer, purchase orders, and promotions.
  • Ensured the arriving at POS of the product release by creating a timeline with Planning area based on retailer’s distributions periods.

Education

Bachelor of Science - Economics

UAM Azapotazalco

Skills

Time Management

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Timeline

Franchise Commercial LATAM

Electronic Arts
03.2023 - 03.2024

Sales Business Analyst

Solutions 2 GO
04.2018 - 04.2021

Sales Business Analyst

PlayStation
06.2017 - 03.2018

Bachelor of Science - Economics

UAM Azapotazalco

Trade Marketing Specialist - LATAM

Electronic Arts
03.202 - 03.2024

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Rocio Ramos BaltazarEconomics