Rocio Ramos Baltazar
Economics
Mexico, México
Summary
Economist with 8 years of experience in the sales area, trade marketing and general analysis; I am interested in belonging to a company that allows me to achieve job stability in which I can put my experience into practice, in order to achieve the proposed goals.
Overview
1823
1823
years of professional experience
Work History
Franchise Commercial LATAM
Electronic Arts
Mexico, México, MX
03.2023 - 03.2024
- Demonstrated a high level of initiative and creativity while tackling difficult tasks.
- Identified issues, analyzed information and provided solutions to problems.
- Developed strong communication and organizational skills through working on group projects.
- Cultivated interpersonal skills by building positive relationships with others.
Trade Marketing Specialist - LATAM
Electronic Arts
Mexico, México, MX
03.202 - 03.2024
- Implemented effective merchandising guidelines, ensuring consistent brand presentation across all retail touchpoints. -
- Enhanced brand visibility by designing and executing trade marketing campaigns for key product lines.
- Enhanced overall efficiency by streamlining workflows within the trade marketing department, resulting in reduced lead times for campaign execution.
- Gathered valuable market insights through regular retail audits, enabling informed decision-making on promotional strategies.
- Project leader of construction of the Sell Thru/ Sell In / Inventory and Forecast Dashboard.
Sales Business Analyst
Solutions 2 GO
Mexico, México, MX
04.2018 - 04.2021
- Enhanced team collaboration by providing clear communication of complex findings through visualizations and reports.
- Collaborated with cross-functional teams to identify opportunities for process improvement and increased efficiency.
- Define KPIs for promoters monthly as well as report the results that the promoters achieved,
- Prepare price lists (SRP and Dealer Price), and retail format for the application of promotions on the sales floor.
Sales Business Analyst
PlayStation
Mexico, México, MX
06.2017 - 03.2018
- Gathered and analyzed retailers’ information such as sell-in and sell-thru per category to identify opportunities related to replenishments.
- Supervised the contract with Commercial Mexicana including activities like credit notes, negotiation with the buyer, purchase orders, and promotions.
- Ensured the arriving at POS of the product release by creating a timeline with Planning area based on retailer’s distributions periods.
Education
Bachelor of Science - Economics
UAM Azapotazalco
Skills
Time Management
Organizational Skills
Team building
Networking
Analytical and Critical Thinking
Project Planning
Timeline
Franchise Commercial LATAM
Electronic Arts
03.2023 - 03.2024
Sales Business Analyst
Solutions 2 GO
04.2018 - 04.2021
Sales Business Analyst
PlayStation
06.2017 - 03.2018
Bachelor of Science - Economics
UAM Azapotazalco
Trade Marketing Specialist - LATAM
Electronic Arts
03.202 - 03.2024