Sandra Ramírez

I lead a high-performing sales team focused on surpassing targets and enhancing our market presence through innovative strategies that have significantly boosted revenue. I conduct in-depth one-on-one reviews with team members to refine sales pipelines, strengthen value propositions, and optimize account strategies. Additionally, I spearhead negotiations with WCA partners, successfully securing favorable terms and fostering long-term relationships with key decision-makers in the network. My collaboration with internal stakeholders ensures that customer needs align with our capabilities, allowing us to deliver tailored solutions that drive mutual success. I am actively promoting networking opportunities through organizations such as CAINTRA and C12, leveraging these connections to unlock new revenue avenues and drive sustainable growth.

Responsible for driving volume and revenue growth for the Cross Border Freight division. I collaborated closely with sales team members to develop comprehensive account strategies, ensuring the effective application of sales and negotiation skills. My duties included guiding account executives in crafting winning strategies, developing and reviewing customer value propositions, and analyzing sales metrics such as daily visits, funnel management, and account revenue. Additionally, I conducted joint visits with account executives to provide targeted feedback on their sales techniques, reinforced training through customer interactions, and documented weekly and monthly reviews to assess business opportunities and progress on sales metrics, ultimately enhancing the knowledge and performance of the team.

Developed and managed strategies to grow the LTL and Truckload markets for CFI. Responsibilities included expanding the sales agenda within the assigned territory by proactively identifying, assessing, and pursuing new sales opportunities, while also maintaining and nurturing existing client relationships. Effectively managed revenue and sales activities for terminals in the northern region, anticipating client and market opportunities to respond appropriately.

A strong pipeline was built to exceed assigned quotas and secure strategic relationships with customers and prospects. Continuously assessed business potential, identifying growth opportunities and managing the development of acquisition projects to meet targeted revenue and profitability levels. Created tailored presentations and proposals for various decision-makers to close new business, while building executive relationships with key customers. Responsibilities also encompassed prospecting, cold calling, qualifying potential clients, closing deals, and ensuring client retention, all while collaborating closely with customer service and operations teams to enhance quality and performance.

I was responsible for generating new business by managing relationships between UPS and designated Enterprise Accounts. I executed business plans by consistently meeting and exceeding sales and revenue goals while leading service and sales activities across UPS's diverse portfolio, including Freight, Package, Forwarding, and Distribution services. My role involved driving global business growth through solution development, effective customer communications, contract negotiations, and value creation. Additionally, I built strong internal relationships, created strategic plans for accounts, initiated and nurtured customer relationships, and maintained a comprehensive book of business, all while leveraging competitive knowledge to enhance our offerings.

Sales in Monterrey and the Border Region, which includes Matamoros, Reynosa, Nuevo Laredo, and Tampico, were managed through oversight of the UPS Freight Forwarding portfolio. This portfolio encompasses air freight, ocean freight (FCL and LCL), ground freight (FTL and LTL), distribution, and customs brokerage. The position required the development of a comprehensive business plan and sales strategy, as well as the crafting and presentation of value propositions that provided effective strategies for customers, with a focus on savings and technological improvements to secure long-term business. Building strong relationships based on trust and professionalism was essential for developing and retaining existing business. Additionally, leadership of middle-market accounts involved a planning process that established mutual performance objectives and financial targets, all while delivering end-to-end supply chain solutions.

Oversaw sales in Matamoros, Tamps., achieving the sales plan by generating profitable UPS revenue growth through the development of new business and retention of existing accounts. Utilized available resources to gain insights into customers' businesses, identifying their needs and proactively contacting them to position UPS's products and services effectively. Prioritized customer opportunities by focusing on accounts with the greatest potential for success, establishing valuable contacts, monitoring contractual compliance, and addressing customer inquiries. Additional tasks included executing administrative duties, maintaining industry knowledge to meet customer needs, conducting pre-call research to inform sales strategy, and resolving customer issues while managing accounts.

Accountable for researching and analyzing costs associated with organizational projects, departments, and future ventures to provide insights on expenses and assess profitability margins. Collaborated with departmental teams to assist in cost-reduction initiatives while utilizing financial software packages, databases, and spreadsheets. Engaged in the planning and coordination of logistical operations, as well as negotiating contracts with independent contractors. Ensured service excellence and attention to customer requirements while managing all pending issues related to US accounts payable.

Involved in product shipment, distribution, packaging, and handling, with a focus on exports of finished goods, raw materials, tools, and equipment. This role emphasizes service and attention to customer requirements, including scheduling transportation for shipments and requesting freight quotes while submitting the necessary paperwork for MX/US customs clearance. Key tasks include generating bills of lading, SLI, and ASN, while ensuring productivity, efficiency, and management of various logistics operations. Coordination of sea and air freight shipments from France and China to Mexico (Inbond) is essential, along with the creation of more efficient logistical planning, coordinating various methods of shipment, and providing inventory reports for management. Responsibilities also include reviewing pedimentos and INEGI reports, along with maintaining direct contact with warehouse, shipping, and brokerage activities.

Timely and accurate billing for services, along with collection of payments for overdue balances. This role involves working with tabs, pedimentos, bills of lading, and remittances, as well as utilizing various capture programs. Responsibilities include tracking and monitoring data, and preparing daily and weekly reports and invoices.