Summary
Overview
Work History
Education
Skills
Websites
Personal Information
Languages
Extra-Curricular Activities
Software And Certifications
Timeline
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SOFÍA GLAS HUERTA

Summary

Experienced analyst prepared for this role with strong focus on data interpretation, financial modeling, and strategic planning. Known for collaboration and delivering results, adaptable to changing needs, and reliable. Skilled in data visualization, problem-solving, and stakeholder communication. Employers value analytical mindset, teamwork, and consistent performance. Three years of experience managing accounts, services and financial/sales analysis in retail services and the Travel Industry. Presently responsible for contract renewals, new customers and acquisitions, reconstructing commercial relationships and sales. Currently managing two main Mexican airlines, and the European and Asian market seeking innovation. After Bachelors Degree in Administration and Finance at the Universidad Panamericana, experience and courses have provided me with the ability to grasp the concept and relevance of customer service, sustainability, growth and the operations within a company. Currently studying a masters degree in Human Resources at IMF Madrid.

Overview

8
8
years of professional experience

Work History

Senior Sourcing Air Analyst

Despegar
02.2024 - Current
  • Create strategies to reach the fast pace interest of the Industry through market research and communication
  • Organization, followup, and design of selling strategies to increase market share, new contracts/contract renewals for mutual benefits
  • Representative for events, conferences and negotiations with stakeholders
  • Account Management with Senior Counterparts

Sales Go to Market Analyst

PepsiCo
01.2022 - 01.2023
  • Relationship management with LATAM distribution chain and representatives
  • Data driven analysis, calculations, presentation and negotiation for Commissions and Quotas
  • Improvement and standardization and documentation of processes
  • Problem Solving and Customer Service
  • Organizing meetings, agendas and trainings

Assistant of Technical Operations of the 'Engineering Training Colloquium'

01.2021 - 12.2021
  • Planning and organization of the colloquium
  • Provide technical support to participants

Sales Finance Intern

Reckitt Benckiser
01.2020 - 01.2021
  • Price management
  • Creation and uploading of provisions
  • Preparation of end of term reports
  • Organizing internal archives and processes

Assistant Admin

Aldeas Infantiles
01.2017 - 01.2018
  • Project elaboration
  • Support in the training and development of employees
  • Recruitment

Education

M.D. - Human Resources And Digitalization

IMF Madrid
Madrid, Spain
10-2025

Bachelor Degree - Administration and Finance

Universidad Panamericana
Mexico City, Mexico
01.2022

Skills

  • Empathy
  • Interpersonal Communication
  • Organizational skills
  • Negotiator
  • Persistent
  • Numerical and logical analysis
  • Teamwork and leadership
  • Emotional intelligence
  • Work under pressure
  • Ethics
  • Microsoft (Word, Excel, PowerPoint)

Personal Information

  • Date of Birth: 10/29/98
  • Nationality: Dutch Mexican

Languages

Spanish
Dutch
English
Mexican Sign Language

Extra-Curricular Activities

Provide Coaching Sessions, Universidad Panamericana, 2021 

BBVA Bancomer Decision Makers Sessions, 2019 

Second place in the Business Creativity and Innovation Fair, Deloitte, 2018 

Second place in the Coca Cola Femsa Decision Makers Challenge event, 2018 

BBVA Bancomer Investment Cathedra, 2018

Software And Certifications

  • CRM, 2024
  • SAP, 2020
  • Tableau, 2020
  • RStudio, 2020
  • Certified and Accredited in Excel Business (Word, Excel, Power Point), 2018
  • Inbound Marketing Certification, 2018

Timeline

Senior Sourcing Air Analyst

Despegar
02.2024 - Current

Sales Go to Market Analyst

PepsiCo
01.2022 - 01.2023

Assistant of Technical Operations of the 'Engineering Training Colloquium'

01.2021 - 12.2021

Sales Finance Intern

Reckitt Benckiser
01.2020 - 01.2021

Assistant Admin

Aldeas Infantiles
01.2017 - 01.2018

M.D. - Human Resources And Digitalization

IMF Madrid

Bachelor Degree - Administration and Finance

Universidad Panamericana
SOFÍA GLAS HUERTA