Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
Generic

Susana Vanessa Gutierrez

Bonita

Summary

Expert Event Coordinator bringing strong background in managing multi-event timelines, coordinating staff and handling important aspects of large-scale productions. Sources dependable vendors and service providers to maintain superior quality standards and impeccable team reputation. Diligent about inspecting facilities and overseeing different aspects of operations for seamless execution.

Overview

17
17
years of professional experience

Work History

Special Events Coordinator

Voyage Events Production
03.2013 - 05.2023
  • Planned both small and large events with unique budget, schedule and client demands.
  • Supervised staff during events and maintained efficient performance.
  • Arranged project timelines to avoid critical shortages in staff, resources or events spaces.
  • Negotiated favorable agreements with vendors and facilities to keep costs low and fulfill contract budget requirements.
  • Facilitated communication between internal events personnel and external vendors to quickly resolve any conflicts or concerns.
  • Resolved issues with service providers and inventory vendors to produce smooth events.
  • Inspected proposed event facilities to identify problems with maintenance and cleaning and coordinate resolutions.
  • Brainstormed and implemented creative event concepts and themes.
  • Managed administrative logistics of events planning, event booking, and event promotions.
  • Hired, trained and supervised volunteers and support staff required for events.
  • Designed and implemented efforts to publicize events and promote sponsorships.
  • Worked closely with couples to meet wedding goals, maintain deadlines and resolve complaints or service issues.
  • Reviewed event bills to confirm accuracy and approve payment.
  • Acquired contracts and agreements to finalize negotiations and obtain approval signatures.
  • Inspected event facilities to confirm conformance to customer requirements.
  • Attended conferences and events to stay up-to-date with industry trends and planning standards.
  • Created and maintained event expenditures, budgets and timelines in job-related software.
  • Organized and implemented Social, Fundraising, Dog Festivals and Corporate events with as many as 1500 guests.

Marketing Coordinator

Liquid Brands
03.2018 - 03.2018
  • Planned and executed internal and external marketing events.
  • Boosted brand awareness with target customer demographics with social, print, and email campaigns.
  • Created engaging brochures and flyers to use for promotional materials and distribution.
  • Developed and executed marketing plans for trade shows and other events to increase brand awareness.
  • Confirm with accounts of product availability and schedule executions prior to event.
  • Ensure that Brand Ambassadors are in compliance to program execution guidelines and procedures.
  • Engage customers in activities and educate shoppers to learn more about brand
  • Set up and tear down event sides when applicable
  • Managed sales marketing campaign for Heineken, Tecate Light and
    Cricket.
  • Coordinated re-grand opening for Hometown Buffets in California.
  • Prepared schedule and time sheets.

  • Prepare recap forms which include uploading photos of the executed event.
  • Coordinated trade shows to showcase products and services, bring in new customers and boost market penetration.
  • Surveyed potential customers in target markets and demographics to identify and capitalize on promotional opportunities.
  • Worked collaboratively with business managers to support new and existing locations in marketing efforts.
  • Balanced firm's objectives against customer trends when developing successful pricing plans.

Mortgage Loan Officer

Bridgeview Bank
01.2006 - 02.2008
  • Worked with underwriters to fix application problems and resolve issues.
  • Communicated with clients, processing teams and other third parties to achieve prompt loan closings.
  • Maintained high level of customer satisfaction by providing prompt and accurate loan status updates.
  • Analyzed loan applications and credit reports to determine loan eligibility and risk level.
  • Explained different types of loans pertaining to client situations.
  • Followed up with clients on missing loan documents, providing guidance on best way to complete application process.
  • Assisted clients in selecting correct loan product and terms to meet needs and financial goals.
  • Negotiated loan terms and conditions with clients to maximize profitability.
  • Developed extensive network of referral partners to source new mortgage loan opportunities.
  • Checked loan documents for accuracy prior to closing.

Education

Certificate Program Event Management -

University of San Diego
12.2009

Associate of Applied Science - Arts And Entertainment Management

Southwestern College
Chula Vista, CA
12.2008

Skills

  • Client Relationship Development
  • Brand Development
  • Event Logistics
  • Transportation and Logistics Coordination
  • Budget Development
  • Fundraising Management
  • Public Safety and Security
  • Pricing Negotiation
  • Marketing Materials
  • Vendor Relationship Management
  • Client Correspondence
  • Promotions and Marketing Strategies

Accomplishments

  • Attentive Sales Event Manager bringing background planning, setting up and managing event details
  • Successful at identifying and engaging vendors to provide high-quality catering and equipment rentals
  • Poised when negotiating best pricing from suppliers and manage pre-planning, day-of and post-event logistics
  • Voyage Events, San Diego , CA, Mar 2013 - Current
  • Special Events Coordinator
  • Liquid Brands, San Diego, CA, May 2008 - Feb 2018, Planned and coordinated event rentals, set up plans, and staffing.
  • Worked with clients to understand requirements and preferences and proposed ideas to improve success of each event
  • Kept staff aware of requirements and coordinated event activities, spotting and correcting problems at different stages
  • Anticipated client and guest needs to provide quick resolution to problems and concerns
  • Listened to requests from guests and coordinated required services and solutions with appropriate staff
  • Prepared documents and contracts for execution based on agreements and negotiation
  • Maintained on-site presence during events to consistently meet quality expectations
  • Implemented company policies and procedures with personnel to coordinate smooth setup and professional event services
  • Engaged with customers and guests to monitor satisfaction and achieve event goals
  • Conducted post-event evaluations using client feedback to report outcomes and implement improvements for future events
  • Coordinated services and equipment for the events such as transportation for guests, catering services and audio-visual devices
  • Publicized events to bring in ideal guests to execute successful event and meet client needs
  • Organized committee meetings to plan scope and timing for events to optimize ROI
  • Planned both small and large events with unique budget, schedule and client demands
  • Located and secured facilities to make each event successful, verifying venue capacity for expected guest numbers and event plans
  • Organized sponsors to fund events and raise money for charitable organizations behind different galas
  • Maintain thorough records of the labor, material and service expenses incurred for every event
  • Evaluated service providers to select optimal bids for convention operations and event services
  • Hired and supervised the support staff and volunteers necessary for each event's needs.

Languages

Spanish
Bilingual or Proficient (C2)

Timeline

Marketing Coordinator

Liquid Brands
03.2018 - 03.2018

Special Events Coordinator

Voyage Events Production
03.2013 - 05.2023

Mortgage Loan Officer

Bridgeview Bank
01.2006 - 02.2008

Certificate Program Event Management -

University of San Diego

Associate of Applied Science - Arts And Entertainment Management

Southwestern College
Susana Vanessa Gutierrez