Tiffany Green
17495 Fairhope Court, San Diego
Summary
Digital Marketing Specialist with over 6 years of experience in digital marketing, agency operations, and digital publishing. Proven expertise in paid content strategies, campaign copy creation, fostering client relationships, and team management.
In my spare time, I rescue and rehabilitate stray dogs from Baja California and volunteer on a rescue ranch.
Overview
7
7
years of professional experience
Work History
ACCOUNT MANAGER
7Figure Docs
05.2024 - Current
- Manage over 40 client accounts, overseeing project completion, performance reviews, and long-term optimization strategies.
- Manage the overall paid media strategy in collaboration with Media Buyers and Project Management teams, while assisting in creating marketing funnels through copywriting and asset selection.
- Implement strategies for tracking account management which adhere to client requirements.
- Maintain an in-depth knowledge of industry trends, competitors, and market conditions to provide strategic advice to clients.
- Develop customized sales techniques to successfully sell and upsell services to new and existing clients.
DIRECTOR OF CONTENT AND COMMUNICATIONS
Spine Media
New York
02.2020 - 04.2024
- Managed revenue and KPIs for a network of over twelve sites attracting eighteen million unique visitors, achieving two hundred seventy million monthly views.
- Led a cross-functional team of in-house creatives and freelancers, and managed client relationships with digital vendors.
- Leveraged Google Analytics to enhance campaign performance.
- Generated various content types, designed custom ad creatives for multiple platforms, and developed training materials emphasizing ROI-positive methods and editorial standards.
HEAD OF COMMUNICATIONS AND CLIENT RELATIONS
101 Network
San Diego
11.2019 - 02.2020
- Oversaw daily client engagement operation while directing a team of over 10 content creators and freelancers.
- Oversaw profitability and KPIs for client sites and in-house brands.
- Utilized Google Analytics and in-house tools to optimize content and campaigns.
SENIOR CONTENT MANAGER
101 Network
San Diego
07.2019 - 11.2019
- Increased GM by $600,000 from March to October 2019 with successful pitches and written content for social and native channels.
- Tracked progress and performance of content initiatives while mentoring and managing a team.
CONTENT CREATOR
101 Network
San Diego
03.2019 - 07.2019
- Produced copy on a strict deadline for both social and native platforms to drive views, engagement, and revenue.
CONTENT MARKETING COORDINATOR
World Lifestyle
San Diego
01.2018 - 02.2019
- Wrote landing page and ad copy, as well as long-form content for internal websites, while creating and optimizing campaigns for social and native platforms.
Education
Bachelor of Arts - Media Studies
Quinnipiac University
05-2017
Skills
- Client Relations
- Copywriting
- Copyediting
- Managing Teams
Languages
English
First Language
English
Proficient (C2)
C2
Spanish
Intermediate (B1)
B1
Timeline
ACCOUNT MANAGER
7Figure Docs
05.2024 - Current
DIRECTOR OF CONTENT AND COMMUNICATIONS
Spine Media
02.2020 - 04.2024
HEAD OF COMMUNICATIONS AND CLIENT RELATIONS
101 Network
11.2019 - 02.2020
SENIOR CONTENT MANAGER
101 Network
07.2019 - 11.2019
CONTENT CREATOR
101 Network
03.2019 - 07.2019
CONTENT MARKETING COORDINATOR
World Lifestyle
01.2018 - 02.2019
Bachelor of Arts - Media Studies
Quinnipiac University
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