Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Timeline
TruckDriver
Venancio Zaragoza

Venancio Zaragoza

Commercial Director
Guadalajara

Summary

International Business graduate with over 18 years of experience in Business Management, Operations, Logistics, and Foreign Trade. Proven ability to foster teamwork and create synergies among teams to achieve organizational and project-specific goals. Strong focus on delivering results through effective collaboration and strategic planning.

Overview

18
18
years of professional experience
2
2
Languages

Work History

Commercial Director

Productos Finos De Agave
03.2020 - Current
  • Provided extensive leadership by effectively communicating strategic goals and plans.
  • Strengthened brand positioning with the development of targeted advertising campaigns and promotional materials.
  • Directed trade show participation efforts for maximum exposure and return on investment.
  • Implemented efficient processes for lead generation and management, optimizing sales conversion rates.
  • Negotiated high-value contracts for commercial partnerships, resulting in long-term business relationships.
  • Coordinated cross-functional teams to ensure on-time delivery of products and services, maintaining positive client relationships.
  • Oversaw supply chain management activities, ensuring timely sourcing and delivery of materials while minimizing costs.
  • Developed annual budgets based on historical data analysis and projected growth objectives.

International Sales Manager

Productos Finos De Agave
01.2014 - 03.2020
  • Oversaw International Sales Department, coordinating and tracking specific Tequila projects. Managed strategic plans for organization’s export area, ensuring effective execution. Led sales and financial projections for export activities to drive growth. Ensured compliance with legal frameworks regarding Foreign Trade regulations. Collaborated with Production Department to meet production and bottling plans. Directed implementation of Microsoft Dynamics 365 administration system to enhance efficiency. Conducted internal audits of ISO22301 quality management system to ensure adherence.

Key Account Manager

Productos Finos De Agave
01.2012 - 01.2014
  • Managed customer service for private export brands while ensuring high satisfaction levels. Oversaw supplier development support related to private brands, enhancing operational efficiency. Conducted collection management to optimize cash flow and reduce outstanding receivables. Created and analyzed financial statements for a subsidiary of Productos Finos de Agave. Performed internal audits of ISO 22301 quality management system to ensure compliance.

Logistics Coordinator

Productos Finos de Agave
01.2008 - 01.2012
  • Oversaw international logistics for both export and import processes

Education

Diploma - Business Management With A Focus On Innovation

ITESO
Guadalajara, México.
12.2020

Diploma - International Business

Universidad de Guadalajara
Guadalajara, México.
12.2010

Certificate of Technical Studies - Technical in International Business And Compliance

Primera Escuela de Tráfico y Tramitación Aduanal (ETTA)
Guadalajara, México.
12.2009

Barchelor - International Business

Universidad De Guadalajara
Guadalajara, México.
12.2007

Skills

Expert in Tequila and Mezcal business administration

Accomplishments

  • Managed the creation and operation of four of the most successful tequila brands on the market from the ground up, with a 100% focus on production and supply chain.
  • Successfully positioned various tequila brands in more than 10 markets, with a special focus on the United States market, establishing and consolidating a tequila brand in eight states.
  • Actively participated in the company's organizational development for at least the last 10 years, leading the creation of the purchasing, planning, and commercial operations departments.
  • Lead the complete implementation of the Microsoft Dynamics system across the entire organization.

Software

Microsoft Dynamics

Microsoft Office

Timeline

Commercial Director

Productos Finos De Agave
03.2020 - Current

International Sales Manager

Productos Finos De Agave
01.2014 - 03.2020

Key Account Manager

Productos Finos De Agave
01.2012 - 01.2014

Logistics Coordinator

Productos Finos de Agave
01.2008 - 01.2012

Diploma - Business Management With A Focus On Innovation

ITESO

Diploma - International Business

Universidad de Guadalajara

Certificate of Technical Studies - Technical in International Business And Compliance

Primera Escuela de Tráfico y Tramitación Aduanal (ETTA)

Barchelor - International Business

Universidad De Guadalajara
Venancio ZaragozaCommercial Director