Vicente Piña Guzmán

I'm responsible for driving digital transformation across a targeted portfolio of "Named" accounts. This role combines a hunter’s mentality for new business with a strategic advisor’s approach to expansion. I'm the "quarterback" of the customer relationship, leveraging the Salesforce Customer 360 platform to solve complex business challenges and meet aggressive revenue targets through a digital-first engagement model.

• Named Accounts: El Palacio de Hierro, Liverpool, Soriana, Farmacias Guadalajara, Farmacias Similares, Farmacias San Pablo, Farmacias Benavides, Diltex Brands, Chedraui.
• Portfolio: Marketing Cloud, Data Cloud, Commerce Cloud.
• Sales Quota: $1.3M USD
• Achievements FY25: 180% overachievement. Member of High Performance Culture in Salesforce.

Responsible for the entire Customer Experience portfolio for the Multi-Industry accounts such as Consumer Products, Retail, Wholesale, Life Science, Insurance, Banking and Manufacturing, Special focus on sales and position SAP Commerce Cloud, Customer Data Platform, Digital Marketing, D2C Digital Engagement, Sales Automation (CRM), Service Cloud and Experience Management.

• Relationship Level: CEO, CMO, COO, CSO, CDO, CIO/CTO
• Business Quota (Cloud): $1.3M USD
• Achievement 2021: 129% Overachievement.

Responsible to growth cloud ERP offerings such as S/4HANA Cloud Single Tenant Edition and S/4HANA Public Cloud through current ERP conversion or new implementations for the Consumer Industries and Key Accounts. Also, responsible to growth the SAP private cloud SAP HANA Enterprise Cloud (HEC) business offering with Hyperscalers such as AWS, MS Azure and GCP for SAP Landscapes.

• Accounts: Palacio de Hierro, Liverpool, LALA, FEMSA, KOF, Maypo, Nadro, Chedraui, Cuervo, & Proteína Animal.
• Relationship Level: CxO
• Business Quota: $1.3M USD

Responsible to manage the new logo sales quota for Named Account from Retail & CPG Sector and White-Space Accounts for the traditional ICT portfolio.

Portfolio: Telecommunications, Security, Help Desk, Field Services, Data Center, SAP Hosting & Application Management Services, Cloud (MS Azure, AWS, Google Cloud), Analytics (Google, Amazon, Oracle, SAP, SAS, Micro-strategy, Infor, etc.) and IoT (Roambee, SAP Leonardo).

Management Level: Senior Sales Manager.

Reports: Four (4) Solution Sales Specialists (SAP, Cloud, Security, Infrastructure).

Covered Accounts: Liverpool, Palacio de Hierro, Costco Wholesale, H-E-B, and LALA.

Territoy: Mexico

Quota Level: $5M Euro

GP Target: 23% (Avarage)

Responsible to direct and manage strategic accounts to growth the Advanced Customer Support portafolio offerings and sales from the Oracle Core Pillars: Systems Hardware (ODA, Exadata, Exalogic, Big Data Appliance, etc.), Technology (Database, Middleware and Cloud) and Applications (ERP, BPM & CX).

Management Level: Senior Account Executive.

Direct Reports: 2 Sales Analysts.

Covered Accounts: Liverpool, Palacio de Hierro, Televisa, Telefónica.

Territory: Mexico.

Quota Level: US$3M

GP Target: 50%

Responsible to manage Retail Industry accounts for the Digital portfolio including Marketing, Personalization, Data Cloud (aka CDP), Intelligence, Commerce and Loyalty Management.

• Direct Reports: 2
• Sales Quota: $1.3 USD
• Achievements up to date: 190% overachievement in FY25.