Alissa Vrabel

Hired to join executive team as first People Operations / HR leader for proptech / fintech Series A startup - a fully remote, distributed company. Promoted at 4 months to include additional leadership of Customer Operations (Sales and Customer Success).

Key role highlights:

People Ops:

• Served as People and Organizational Operations SME on executive team
• Managed Recruiter, People Ops Specialist and Administrator (EA)
• Designed talent acquisition strategy and hiring processes
• Created new hire onboarding process
• Created training and development program
• Developed, implemented, managed and trained on employee impact (performance review) process
• Full scale company communications restructure (async and live comms)
• Restructured internal company meetings to improve communication, knowledge sharing and collaboration
• Company-wide ongoing product education
• Formed and managed Culture Committee to foster employee engagement and socialization
• Planned and facilitated remote and in-person team building events and activities
• Created employee / peer recognition program
• Created and facilitated compensation review process
• Established Senior Leadership Team
• Facilitated leadership training
• Developed and implemented employment policies
• Managed company benefits selection and administration
• Managed nationwide employer compliance
• Global hiring via PEO
• Owned change management facilitation

Customer Ops:

• Managed team of 3 sales reps + manager
• Managed team of 5 support specialists + manager
• Managed Product Marketer
• Managed fractional VP of Sales
• Established sales process
• Developed sales scripts and outreach sequences
• Designed commission plan
• Managed CRM (Hubspot)
• Managed ticketing system (Zendesk)
• Managed customer feedback process
• Company reputation management
• Managed non-Marketing customer comms
• Facilitated new customer onboarding
• Risk management and fraud review oversight
• Managed association partnerships
• Managed compliance with financial services partners
• Created collateral requests process for Marketing / Design
• Developed product education process for customer facing teams
• Identified opportunities to improve business process flows and productivity.

First People Ops leader for fully distributed, global Growth Marketing Agency.

Key Deliverables:

• Sat on Executive leadership team and served as SME for People/HR org
• Developed company hiring process and training program, ensuring alignment and focus of hiring teams
• Facilitated hiring process, employer branding and candidate experience cycle
• Built onboarding program designed to support employee success from hire throughout 1Q
• Designed and executed company communication strategy increasing engagement and overall employee satisfaction
• Compensation strategy design - market analysis, salary bands/leveling and internal growth strategy
• Performed global compliance audits and shaped continual growth plan
• Drove thought leadership around best remote work practices, with heavy focus on becoming best in class fully remote organization to support #workfromanywhere philosophy
• Managed People Ops & communications tech stack to include BambooHR, Gusto, Guideline and Slack
• Developed processes and policies around documentation and data storage, creating centralized employee data experience
• Created Leadership Toolkit for current and new leaders to align company values with team growth

Hired at Series B as the first People leader with a focus on building People org from scratch for a proptech firm focused on AI/ML and big data.

Key highlights:

• Sat on Senior Leadership team and served as SME for People/HR function
• Managed Global People org and teams across multiple time zones and locations (remote and in-office)
• Responsible for 15 team members spanning Talent Acquisition/Recruiting, HR Systems, People Ops, Facilities and Accounting
• Designed and scaled company processes and policies around hiring, talent management, total rewards, employee engagement and culture
• Developed company-wide hiring practices and managed recruiting team
• Designed employee compensation strategy and growth plans
• Built employee performance review program that included 3, 6 and 12 month contribution focus
• Consistently awarded Best Places to Work, Top Workplaces and focused awards such as Best Places for Women in Tech
• Grew company from 50 to 150 US based and 350 total employees globally in 2019. By end of 2020, expanded company across multi-locations, including multiple acquisitions, total of approx 500 employees globally.
• M&A: Facilitated acquisitions of 3 companies - analysis, planning and execution of positive cultural and compliant team integration
• Managed 12,500sf, 8 month office build project - design, logistics, project and vendor management, ensuring budget and deadlines were consistently met

Hired to build HR/People org for a rapidly growing Digital Marketing Agency (with a focus on Programmatic methodology). Promoted from Manager to Director after 1yr.

Key highlights:

• Sat on Senior Leadership team and served as SME for People/HR function
• Responsible for design of company structure, HR practices and overall People strategy.
• Manage compliance, benefits and compensation.
• Run Talent Acquisition strategy, employer branding and team, as well as external vendor relations.
• Grew organization from 38 to 96 employees in first year.
• Manage internal team including Administration, Recruiting and HR support
• Managed company RIFs and recovery

Provide HR and hiring consultation services for external clients.

Key highlights:

• Management of internal team, consisting of HR, Recruiting and Sales roles.
• Division budgeting, billable hours and P&L
• Establish HR policies and recruiting strategies for clients
• New business growth by over 300% increase in billable hours by end of year one. Client retention rate of 90%.
• Provide direction, training and leadership to both internal and external staff
• Train client management teams on people processes, policies and team leadership
• Hired both contingent and direct/perm placements spanning all levels of org, with personal focus on management level + hires

Leadership of personnel services firm.

Key focus:

• Manage day to day operations of sole Austin location (company based in Dallas).
• Hire and lead internal team consisting of HR, Recruiting and Sales roles.
• Own all employee relations both internally and externally at client locations.
• Create and manage recruiting strategies internally and client specific.
• Assist internal team with high priority or hard to fill roles.
• Manage weekly payroll for 200+ hourly employees
• Establish and manage branch profitability standards, billable hours, bill rates and client services metrics.
• Track and report productivity metrics to ensure goals and standards are met.

Hired to build company’s first internal personnel and HR services division.

Highlights:

• Grew company from 1 internal and 0 external to 5 internal and 150 external employees during year 1
• Created processes, policies and division structure from scratch.
• Developed internal company ATS from scratch
• Serve as thought leader and SME on recruiting strategies and outsourced hiring process
• Handled all client services and relations, including running weekly status meetings

• Source, hire and manage temporary staff for high volume clients within manufacturing, sales and administrative fields
• Developed outreach and employer branding strategies leading to higher volume of incoming candidates
• Attended job fairs to promote open roles and represent clients
• Hired 75+ employees within year 1
• Developed recruiting strategies to identify qualified candidates and build network
• Studied job descriptions and qualifications to determine applicant requirements
• Coordinated schedules to arrange management interviews with applicants
• Operated and maintained applicant tracking and candidate management systems