Agile tools
Ana Laura Sanchez Tamayo
Head Of Product | CUX Specialist | Mentor & Mentee
Mexico City,CDMX
Summary
Product Management & CUX specialist, with experience in different professional areas. A highly dynamic and resourceful person that applies all the acquired experience and focuses on developing practical and innovative solutions for customers & users, while keeping tracking and analyzing their performance to keep improving them.
Extensive practice as a consultant and manager. Experience in designing and assembling solutions for different industries. Effective problem resolution and continuous learning.
Overview
1
1
Language
7
7
years of post-secondary education
6
6
years of professional experience
Work History
Senior Product Manager
Kolors
Mexico City, CDMX
2022.01 - Current
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Working side by side with CTO to develop new product strategy.
- Developed documentation to communicate and align key components of upcoming features and products for internal teams.
- Prioritized products roadmap in order to achieve business goals and metrics.
- Documented user stories, specifications and product features into prioritized detailed work to communicate across teams and build mandatory requirements.
- Coordination with design, research and development teams.
- Consulted with product development teams to enhance products based on customer insights.
Head of Product
Canasta Rosa
Mexico City, CDMX
2020.12 - 2021.12
- Managed SaaS product development cycle, including prototyping designs and coordinating release.
- Working side by side with CEO&CTO to develop new product strategy.
- Established criteria for each milestone within product roadmap to measure development progress.
- Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
- Developed documentation to communicate and align key components of upcoming features and products for internal teams.
- Prioritized products roadmap in order to achieve business goals and metrics.
- Documented user stories, specifications and product features into detailed work order to communicate across teams and build mandatory requirements.
- Manage marketing for new product releases to drive and increase customer engagement.
Project Manager
Yalo
Mexico City
2020.06 - 2020.12
- Drove team success through shared vision and recognition of quality performance.
- Identified plans and resources required to meet project goals and objectives by setting realistic timelines and checkpoints.
- User Experience and technical feasibility evaluation.
- Leads innovative product solutions that are grounded in a deep understanding of customer needs.
- Modified and directed project plans to meet organizational needs.
- Proactively communicate your plan and accomplishments with internal and external stakeholders, identifying risks and ensuring partnership alignment.
- Stay updated in delivery methodologies and processes to ensure optimal operation.
- Coaching members on achieving goals and developing necessary skills that get results. Developing team members' performance and offering feedback.
Conversational UX
Yalo
Mexico City
2018.03 - 2020.06
- Orchestrates strategic UX projects aligning business, user, product and growth needs.
- Facilitates workshops, brainstorming sessions, meetings, experience critiques, leading the conversational experience definitions.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
- Identified issues, analyzed information and provided solutions to problems.
- Led projects and analyzed data to identify opportunities for improvement.
- Has a consistent record of very strong ownership for multiple technical disciplines
- Evangelize team in conversational good practices and best practices
Sales Manager
Art for life
México City
2017.02 - 2018.02
- Improved sales processes to streamline customer acquisition and onboarding strategies.
- Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
- Developed strategic relationships with key suppliers and clients to foster profitable business initiatives.
Project Manager, Client Services
Freelance
Mexico City
2016.05 - 2017.02
- Performed work according to project schedules and established quality standards.
- Adhered to established schedules by facilitating work quality and timely delivery.
- Provided assistance with preparation of project-related reports, manuscripts, and presentations
- Completed multiple tasks simultaneously to optimize project completion.
Education
SAFE 5 Scrum Master Certification - Scrum And Agile
2020.06 - 2020.07
People + AI - Artificial Intelligence & UX
2019.08 - 2019.09
UX Designer - UX Design
2017.10 - 2018.03
Project Management Assocate IPMA Level D - Project Management
2016.05 - 2016.06
Electrical Electronic Engineer - Engineering Technology
2007.09 - 2013.12
Skills
Strategic Planning
Business process re-engineering
Project planning and development
Technical support management
Blueprints and schematics
Team Bonding
Software
Design Tools
Visualization tools
AI platforms
Office suites
Documentation Management tools
Analytics tools
Whiteboard platforms
Remote work platforms/tools
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests
AI Solutions
Leadership
User & Customer Experience
Empowering Women in Tech
Timeline
Senior Product Manager - Kolors
2022.01 - Current
Head of Product - Canasta Rosa
2020.12 - 2021.12
Project Manager - Yalo
2020.06 - 2020.12
Scaled Agile - SAFE 5 Scrum Master Certification, Scrum And Agile
2020.06 - 2020.07
Google - People + AI, Artificial Intelligence & UX
2019.08 - 2019.09
Conversational UX - Yalo
2018.03 - 2020.06
Laboratoria - UX Designer, UX Design
2017.10 - 2018.03
Sales Manager - Art for life
2017.02 - 2018.02
Project Manager, Client Services - Freelance
2016.05 - 2017.02
IPMA Mexico - Project Management Assocate IPMA Level D, Project Management
2016.05 - 2016.06
FI,UNAM - Electrical Electronic Engineer, Engineering Technology
2007.09 - 2013.12