Agile tools
Ana Laura Sanchez Tamayo
Head Of Product | CUX Specialist | Mentor & Mentee
Mexico City,CDMX
Summary
Product Management & CUX specialist, with experience in different professional areas. A highly dynamic and resourceful person that applies all the acquired experience and focuses on developing practical and innovative solutions for customers & users, while keeping tracking and analyzing their performance to keep improving them.
Extensive practice as a consultant and manager. Experience in designing and assembling solutions for different industries. Effective problem resolution and continuous learning.
Overview
1
1
Language
7
7
years of post-secondary education
6
6
years of professional experience
Work History
Senior Product Manager
Kolors
Mexico City, CDMX
01.2022 - Current
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Working side by side with CTO to develop new product strategy.
- Developed documentation to communicate and align key components of upcoming features and products for internal teams.
- Prioritized products roadmap in order to achieve business goals and metrics.
- Documented user stories, specifications and product features into prioritized detailed work to communicate across teams and build mandatory requirements.
- Coordination with design, research and development teams.
- Consulted with product development teams to enhance products based on customer insights.
Head of Product
Canasta Rosa
Mexico City, CDMX
12.2020 - 12.2021
- Managed SaaS product development cycle, including prototyping designs and coordinating release.
- Working side by side with CEO&CTO to develop new product strategy.
- Established criteria for each milestone within product roadmap to measure development progress.
- Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
- Developed documentation to communicate and align key components of upcoming features and products for internal teams.
- Prioritized products roadmap in order to achieve business goals and metrics.
- Documented user stories, specifications and product features into detailed work order to communicate across teams and build mandatory requirements.
- Manage marketing for new product releases to drive and increase customer engagement.
Project Manager
Yalo
Mexico City
06.2020 - 12.2020
- Drove team success through shared vision and recognition of quality performance.
- Identified plans and resources required to meet project goals and objectives by setting realistic timelines and checkpoints.
- User Experience and technical feasibility evaluation.
- Leads innovative product solutions that are grounded in a deep understanding of customer needs.
- Modified and directed project plans to meet organizational needs.
- Proactively communicate your plan and accomplishments with internal and external stakeholders, identifying risks and ensuring partnership alignment.
- Stay updated in delivery methodologies and processes to ensure optimal operation.
- Coaching members on achieving goals and developing necessary skills that get results. Developing team members' performance and offering feedback.
Conversational UX
Yalo
Mexico City
03.2018 - 06.2020
- Orchestrates strategic UX projects aligning business, user, product and growth needs.
- Facilitates workshops, brainstorming sessions, meetings, experience critiques, leading the conversational experience definitions.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
- Identified issues, analyzed information and provided solutions to problems.
- Led projects and analyzed data to identify opportunities for improvement.
- Has a consistent record of very strong ownership for multiple technical disciplines
- Evangelize team in conversational good practices and best practices
Sales Manager
Art for life
México City
02.2017 - 02.2018
- Improved sales processes to streamline customer acquisition and onboarding strategies.
- Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
- Developed strategic relationships with key suppliers and clients to foster profitable business initiatives.
Project Manager, Client Services
Freelance
Mexico City
05.2016 - 02.2017
- Performed work according to project schedules and established quality standards.
- Adhered to established schedules by facilitating work quality and timely delivery.
- Provided assistance with preparation of project-related reports, manuscripts, and presentations
- Completed multiple tasks simultaneously to optimize project completion.
Education
SAFE 5 Scrum Master Certification - Scrum And Agile
06.2020 - 07.2020
People + AI - Artificial Intelligence & UX
08.2019 - 09.2019
UX Designer - UX Design
10.2017 - 03.2018
Project Management Assocate IPMA Level D - Project Management
05.2016 - 06.2016
Electrical Electronic Engineer - Engineering Technology
09.2007 - 12.2013
Skills
Strategic Planning
undefinedSoftware
Design Tools
Visualization tools
AI platforms
Office suites
Documentation Management tools
Analytics tools
Whiteboard platforms
Remote work platforms/tools
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests
AI Solutions
Leadership
User & Customer Experience
Empowering Women in Tech
Timeline
Senior Product Manager - Kolors
01.2022 - Current
Head of Product - Canasta Rosa
12.2020 - 12.2021
Project Manager - Yalo
06.2020 - 12.2020
Scaled Agile - SAFE 5 Scrum Master Certification, Scrum And Agile
06.2020 - 07.2020
Google - People + AI, Artificial Intelligence & UX
08.2019 - 09.2019
Conversational UX - Yalo
03.2018 - 06.2020
Laboratoria - UX Designer, UX Design
10.2017 - 03.2018
Sales Manager - Art for life
02.2017 - 02.2018
Project Manager, Client Services - Freelance
05.2016 - 02.2017
IPMA Mexico - Project Management Assocate IPMA Level D, Project Management
05.2016 - 06.2016
FI,UNAM - Electrical Electronic Engineer, Engineering Technology
09.2007 - 12.2013
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