Carlos Guillermo Mojardin Gaxiola
Naucalpan
Summary
Dynamic and results-driven sports industry professional with over eight years of experience in broadcast operations, event management, and strategic planning. Proven ability to oversee large-scale sporting events, coordinate broadcast infrastructure, and manage high-profile projects. Experienced in high-quality media operations with fast-paced environments. Strong expertise in venue operations and risk management. Fluent in English and Spanish, with a deep understanding of international sports business dynamics.
Overview
8
8
years of professional experience
Work History
Project Manager
Playdoit
01.2024 - Current
- Managed the end-to-end production and operation of social media sports content, ensuring alignment with company strategy.
- Supervised budget allocation, optimizing resources to maximize project impact.
- Developed and executed digital marketing and audience engagement strategies.
- Coordinated with talent, production teams, and key stakeholders to ensure smooth operations.
Programming Supervisor
ESPN
10.2022 - 01.2023
- Managed daily programming across digital platforms and linear channels, optimizing exposure for key sports events.
- Developed content strategies for F1, NFL, MLB, and MLS, ensuring synergy with other company areas.
- Coordinated with production, marketing, and sales teams to integrate content across different platforms.
- Monitored competitive landscape and market trends to enhance programming offerings.
Ad Sales Planner
ESPN
11.2018 - 10.2022
- Planned sales strategies for ESPN App, ESPN Site, and TV channels, ensuring business objectives were met.
- Collaborated with sales and operations teams to execute advertising campaigns across digital and TV platforms.
- Analyzed audience data and market tools to optimize campaign planning.
- Developed performance reports and strategic presentations for business meetings.
Ad Sales Operations
ESPN
11.2016 - 11.2018
- Executed post-sale operations for TV and digital sponsorships and advertisements.
- Ensured quality control and compliance with technical requirements for media deliveries.
- Managed budget revisions and optimizations for media campaigns.
Education
MBA - Sports Business & Management
Cruyff Institute
Mexico City09-2017
Bachelor - International Trade
TecMilenio
Guadalajara, Jalisco, Mexico05-2015
Skills
- Project management
- Project planning
- Team Coordination
- Broadcast operations & media management
Hobbies
- Reading about the sports industry
- Listening to comedy podcasts
- Morning workouts to start the day
Timeline
Project Manager
Playdoit
01.2024 - Current
Programming Supervisor
ESPN
10.2022 - 01.2023
Ad Sales Planner
ESPN
11.2018 - 10.2022
Ad Sales Operations
ESPN
11.2016 - 11.2018
MBA - Sports Business & Management
Cruyff Institute
Bachelor - International Trade
TecMilenio
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