Francisco Sanchez De Tagle
Agency And Digital Media Senior Sales Manager
Ciudad De México
Summary
Results-driven sales performer with solid history of success in bringing in new customers, managing revenue streams and maintaining solid account relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and program management abilities.
Overview
17
17
years of professional experience
5
5
years of post-secondary education
3
3
Languages - Spanish, English and Portuguese
Work History
Senior Sales Manager
Comscore
CDMX
01.2017 - Current
- Achieve regional LATAM growth and hitting sales targets to agencies, media publishers, technology platforms and advertisers
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Increase pipeline with organic growth with upsell and cross-sell products while maintaining positive relationships with clients and develop sales and marketing strategy for new customers
- Generated detailed sales reports and forecasts to analyze performance and track progress.
- Collaborate with Marketing and Client Insights to create reports, whitepapers and webinars for inbound marketing and sales prospecting
Digital Business Manager
Havas Media Group México
CDMX
01.2016 - 12.2016
- Created, managed, and executed business plan and communicated company vision and objectives to motivate teams.
- Anticipated financial impact from operational issues and worked with leadership to develop solutions.
- Align digital team to revise briefs and define the strategy and identify alliances with publishers and technology platforms to aggregate value to the business
- Manage budgets and billings to measure the investment consumption
- Define internal trainings and capabilities for professional growth within the team
Senior Client Service & vCE Digital Specialist
Comscore
CDMX
05.2015 - 03.2016
Technology and Activation Agency Media Coordinator
Starcom MediaVest México
CDMX
07.2012 - 05.2015
Online Credit Card Sales Executive
Banamex, Banco Nacional de México
07.2010 - 07.2012
Quality Management Coordinator
MyD Asesores
02.2008 - 06.2010
Multinational Account Executive
AON Risk Services, IAB
11.2006 - 01.2007
Education
Certification - Digital Transformation Strategies
University of Cambridge
02.2020 - 05.2020
Trade Desk – Programmatic Certification - Digital Marketing
Trade Desk – Programmatic
United States 01.2018 - 08.2018
E-commerce Diploma - Marketing Digital, Acquisition, Conversion and Analytics
Universidad Anahuac Del Sur
CDMX 03.2016 - 05.2016
Marketing Digital, Acquisition, Conversion And Ana - Digital Marketing
IEBS School of Business Barcelona
Spain 05.2013 - 05.2014
Innovative Marketing Diploma -
ITESM Campus Ciudad De México
11.2012 - 05.2012
Business Administration Bachelor’s Degree -
Kwantlen Polytechnic University
Canada 05.2002 - 05.2006
Skills
Business growth and retention
undefinedTimeline
Certification - Digital Transformation Strategies
University of Cambridge
02.2020 - 05.2020
Trade Desk – Programmatic Certification - Digital Marketing
Trade Desk – Programmatic
01.2018 - 08.2018
Senior Sales Manager
Comscore
01.2017 - Current
E-commerce Diploma - Marketing Digital, Acquisition, Conversion and Analytics
Universidad Anahuac Del Sur
03.2016 - 05.2016
Digital Business Manager
Havas Media Group México
01.2016 - 12.2016
Senior Client Service & vCE Digital Specialist
Comscore
05.2015 - 03.2016
Marketing Digital, Acquisition, Conversion And Ana - Digital Marketing
IEBS School of Business Barcelona
05.2013 - 05.2014
Innovative Marketing Diploma -
ITESM Campus Ciudad De México
11.2012 - 05.2012
Technology and Activation Agency Media Coordinator
Starcom MediaVest México
07.2012 - 05.2015
Online Credit Card Sales Executive
Banamex, Banco Nacional de México
07.2010 - 07.2012
Quality Management Coordinator
MyD Asesores
02.2008 - 06.2010
Multinational Account Executive
AON Risk Services, IAB
11.2006 - 01.2007
Business Administration Bachelor’s Degree -
Kwantlen Polytechnic University
05.2002 - 05.2006
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